Google has received significant criticism involving issues regarding privacy concerns, tax avoidance, search neutrality, antitrust, censorship and abuse of monopoly power. Despite its flaws, Google has a strong reputation amongst its users....
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“Is this a good click-through rate?” “Why is our cost per conversion high? Is this in line with our competitors?” “What’s a good conversion rate?” How...
There are as many different marketing stacks as there are different businesses. The scale of the stacks range from several low-cost or freemium software suites for small...
In this edition of Ask An SEO, Zach from Wichita writes us: “How would an SEO specialist write a content brief for an industry expert with...
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We know. Bounce rates and marketing analytics can be confusing. What should your bounce rate be? What’s a good bounce rate for your industry? In 2022,...
Google Ads rolled out a new design and features to its Search Ads 360 platform, allowing advertisers to maximize productivity and scale. The new Search Ads...
Ckay found global fame via TikTok. — © AFP Eric RANDOLPH With a billion users, TikTok has rapidly become one of the most important players in...
The content marketing landscape continues to evolve, with an ever-increasing focus on understanding consumer intent and delivering quality, relevant, and trustworthy content. And in order to...
Opinions expressed by Entrepreneur contributors are their own. The affiliate industry today is growing rapidly, but it’s not simply from the overall increase in consumers shifting...
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Have you wondered what the optimal word count was for a blog post or web page? Over the years, that number has been a moving target....