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Twitter Rolls Out List Search, Providing More Options for Users to Follow Topics

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After it was spotted in testing earlier this month, Twitter has now released its new list search option to all users.

As you can see here, in addition to the list recommendation panels in your Twitter feed, you’ll now also be able to tap on a ‘Show more recommendations’ prompt at the bottom to get to the list search option. 

From there, you can enter a topic and get a listing of themed lists, based on their title, for you to add as either a swipeable, alternate feed, or just to have for reference among your other lists.

Twitter list discovery

Will that make lists a discovery option for list creators as well as regular users?

We asked Twitter how they choose which lists are displayed within these search results, and whether all public lists are included. 

“The specific Lists suggestions you see are based on of a mixture of who you follow, the things you and they Tweet about and the Lists you currently are following.” 

So you won’t see every users’ lists, but a more refined selection, aligned with your behavior and interests.

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“At launch we will have a large selection of Lists that have been reviewed or created by Twitter’s own curation team.”

That’s probably a more critical measure – Twitter is also vetting the lists displayed, at least initially, which could make it a better option, with a more focused set of lists, as checked and approved by Twitter’s team. 

Because a lot of Twitter lists are not great. I know I’ve created lists in the past of things that, at the time, were relevant to me, but they’d be tragically outdated now. If every person’s old lists were showing up, that could make it a less useful option, and if users see poor results, they won’t use it.

Twitter moderating the lists included is a good move – though it also seems like a highly manual task. Given this, eventually, it seems likely that Twitter will lean more on algorithmic suggestions, based on your friends and what they follow, and reduce human intervention in the process.

Either way, it adds another way to find themed and topic-based lists to follow, which expands on Twitter’s push to stretch beyond following individual users. As a reminder, Twitter added the option to follow topics last November, and swipeable lists as alternate news feeds last June.

List discovery is another enhancement on this front, and it could help more users get more out of the Twitter experience.

Socialmediatoday.com

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Elon Musk’s Team Asks for More Data to Complete Assessment of Twitter Bots

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Elon Musk's Team Asks for More Data to Complete Assessment of Twitter Bots

Okay, let’s just check in on the latest with the Twitter/Elon Musk takeover saga, and where things are placed to close out the week.

According to the latest reports, Musk’s team recently asked Twitter for more tweet info, in order to help it make an accurate assessment of bot activity in the app. This comes after Musk questioned Twitter’s claim that bots and fake accounts make up only 5% of its active user base, and said that his Twitter takeover deal could not go ahead unless Twitter could produce more evidence to support this figure.

Which Twitter did, by providing Musk with access to its ‘full firehose’ of tweets over a given period, which it shared with Musk’s team back on June 8th. Musk’s group has now had that data for a couple of weeks, but this week, it said that this info is not enough to go on, and that it needs even more insight from Twitter to make its judgment.

And after initially resisting calls for more data access, Twitter has now reportedly relented and handed over more tweet data access to Musk’s team.

Which may or may not be a concern, depending on how you see it.

In its initial data dump, Twitter reportedly gave Musk’s team info on:

  • Total user tweets (within a given time period)
  • Data on which devices were used

As noted, Musk’s team says that this has not provided it with the insight that it needs to conduct an accurate analysis of potential bot activity, so Twitter has now provided Musk with more ‘real-time API data’.

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It’s not clear whether that means that Twitter has provided everything that its API systems can provide, but that could mean that Musk’s team can now access:

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  • Real-time info on tweet text and visual elements/attachments
  • Data on retweets, replies, and quote Tweets for each
  • Data on tweet author, mentioned users, tagged locations, hashtag and cashtag symbols, etc
  • Date, time, location, device info

That should satisfy any analytical needs to uncover potential bot trends, and get a better handle on Twitter’s bot problem, though it also means that Musk has all your tweet info – which, again, it’s worth noting, Twitter up till now had been hesitant to provide.

I’m sure it’s fine. Musk’s team is beholden to disclosure laws around such, so it’s not like they can do anything much with that info anyway, in a legal sense. But the idea that the sometimes erratic Elon Musk now has all the tweets could be a little concerning for some.

But Twitter likely had to provide what it can, and if Musk is going to become CEO of the app soon anyway, he’s going to have access to all of that data either way.

But still, given Musk and Co’s past history of undermining and attacking critics, sacking trouble maker employees and digging up potential dirt on rivals, it sits a little uneasy.

Should be fine. No problems – no need to go deleting all your DMs (which are likely not included in the data that Twitter has provided at this stage).

According to reports, Musk’s team says that it now has the info it needs to make its assessment of bot activity, which should see the deal move forward (or not) sometime soon.

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Of course, no one knows what exactly is going to happen next, and whether Musk’s team will look to renegotiate, or even back out of the deal entirely as a result of its bot analysis. But it does seem like, one way or another, Musk will be forced to go ahead with the $44 billion transaction, with Twitter’s past bot reporting methodology already accepted by the SEC, giving it legal grounding to argue that it’s acted in good faith, regardless of what Musk’s team finds.

The next steps then, according to Musk, would be securing debt financing and gaining Twitter shareholder approval, clearing the last hurdles for Musk to change the app’s name to ‘Telsla Social’, and add a million references to ‘420’ into the platforms various terms and conditions.

Because of the memes, because weed jokes are still funny to the richest man in the world – because he vacillates between inspired genius and a massive nerd who now gets to play out some fantasy of being cool.

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Or something. Who knows what goes on in Elon Musk’s head – which is also why most are hesitant to bet against him, as nobody knows if and how he might be able to fix Twitter, and whether this is a great investment or a massive disaster.

It seems like we may soon find out. Maybe. Who knows. Either way, the memes should be great.



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