SEO
8 Top Enterprise SEO Tools For Content Optimization
I write a lot of columns here at Search Engine Journal about how to optimize your content.
But I rarely touch on how to do this at scale.
Enterprise marketing teams, in particular, often face significant challenges when it comes to content optimization.
For example, optimizing a large catalog of web pages, and the sheer governance factor of managing content across several properties.
Fortunately, plenty of SEO tools offer either enterprise-level features or enterprise-level subscriptions to help optimize content at volume even easier.
Here are a few of my favorite enterprise SEO tools for content and how to use them.
1. Surfer
Surfer is a content optimization platform that uses Artificial Intelligence (AI) to do what many SEO professionals have had to do manually.
What It Is
It assesses the search results and determines how best to optimize content.
This algorithmically-driven tool essentially audits the top URLs for a given keyword and gathers valuable insights regarding what these pieces of content are doing well, plus how to apply these insights to your own content.
Why It’s Great
Surfer is great for enterprises because its Business subscription plan allows up to 140 audits per month, the inclusion of 10 team members, and 70 content editors.
This means that your business can audit up to 150 pages or posts every month and apply updates to up to 70 pieces of content within the Content Editor.
Surfer is super easy to use by internal teams, agency partners, and freelance writers.
So, if you plan on outsourcing your SEO content projects, you can provide a shared link to the Content Editor for whoever is working on your project.
How To Use It
Surfer has many different content optimization tools, so how you use it really depends on your SEO goals.
You can use the Content Planner to plan your content and create an editorial calendar.
You can use the Brief tool to let AI create an optimized SEO page brief.
And you can use the Content Editor to optimize new and existing content.
I recommend using the Audit tool first to assess your content and identify opportunities to optimize existing content.
All you have to do is enter your domain, page, or post URL, and Surfer will produce go-forward recommendations for your SEO content strategy.
2. Ahrefs
Ahrefs is an industry-leading SEO tool best known for its keyword research, competitor analysis, and backlink analysis capabilities.
What It Is
However, it also offers a range of features to serve businesses’ content optimization needs.
For example, Rank Tracker allows businesses to monitor keyword performance and identify opportunities to improve existing content.
And Content Explorer reveals untapped content ideas and opportunities to build valuable backlinks.
Why It’s Great
Ahrefs is a fantastic enterprise-level tool because it offers keyword research, rank tracking, backlink analysis, and content exploration on a global scale.
It boasts having an inventory of over “1.6 billion search queries” and the “most extensive index of backlinks.”
In that, the tool’s goal is to be the “single source of truth” for enterprises looking to make strategic SEO decisions.
How To Use It
As stated above, Ahrefs offers several tools that can aid your content optimization projects.
However, my favorite is Content Explorer, which allows you to research billions of web pages and uncover both SEO and social insights.
Simply enter a topic into the Content Explorer to uncover new opportunities.
Ahrefs even offers a range of filters to refine your search by certain criteria, including the number of referring domains, live versus broken links, language, traffic value, and the number of social shares.
Finally, you can dive deeper into any piece of content to see whether a page is gaining or losing links, or whether traffic has increased or decreased over time.
3. Semrush
Semrush is a popular SEO and content marketing SaaS platform that helps businesses and marketers achieve more with their content.
What It Is
From keyword research to competitor research to social media management, this tool does it all.
It’s really a “one-stop-shop” for your SEO strategy.
Why It’s Great
The Business subscription plan is best suited for large businesses and enterprises because you can research, track, measure, and optimize for a near-limitless number of keywords.
And if you have several websites with hundreds to thousands of pages, ranking for thousand or tens of thousands of keywords you will want a tool that can keep up.
In fact, you can even go bigger with a Custom plan suited to your enterprise’s specific needs.
In summary, Semrush offers over 50 different tools and reports to help you overcome your content marketing challenges.
These tools will help you develop a powerful content strategy and optimize your content to drive more organic traffic.
How To Use It
With so many tools and features in its toolkit, diving deep into all the features is impossible.
Instead, I recommend my two favorite Semrush tools for content optimization: The Content Audit tool and the SEO Writing Assistant (SWA).
Content Audit will assess your website’s content to determine how it performs (in terms of traffic and keyword position) and how users are interacting with your content.
It will then identify which pages are not doing well and then make a recommendation for optimization.
The SWA, on the other hand, is where you put recommendations into action.
It essentially works as a “smart” writing editor that helps you optimize your content in real-time.
This includes updates for SEO and engagement purposes.
4. Screaming Frog
Screaming Frog is a website crawler that helps website owners improve their SEO by extracting data and auditing for common SEO issues.
What It Is
Although mostly known for its technical SEO auditing capabilities, Screaming Frog still has some applications for content optimization.
For example, it will identify duplicate page titles and descriptions that may need optimizing or flag pages with “low content.”
Why It’s Great
Screaming Frog allows users to audit up to 500 URLs for free, but then there’s the option to buy a license to access more advanced features, including “no limit” on URL audits.
For enterprises, this is great because it means you can audit and assess even the largest of websites.
Further, Screaming Frog can audit large sites efficiently while providing results in real-time.
This means you can begin taking action on the SEO recommendations even while the tool crawls the rest of your pages.
How To Use It
If you know your website has more than 500 URLs, I recommend getting started with a paid license right away.
This will allow you to audit your entire site without a URL limit.
Once you’ve downloaded Screaming Frog and validated your license, you can crawl your website.
Watch as the tool propagates with data, such as the number of page URLs, image file sizes, technical blockers, and more.
For content optimization purposes, pay attention to these results:
- Low content pages.
- Missing meta descriptions.
- Duplicate meta descriptions.
- Missing title tags.
- Duplicate title tags.
- Missing H1 headings.
- Duplicate H1 headings.
- Broken internal links.
- Broken external links.
- Missing H2 headings.
- Duplicate content.
- Missing image alt text.
- Missing structured data.
- Pagespeed (entire report).
- Orphan pages.
The existence of any of these issues means your content requires some optimization.
Keep in mind there may be site-wide issues that are forcing these errors, so assess your website holistically so you can apply bulk updates as needed.
5. SparkToro
Founded by Rand Fishkin, SparkToro is an audience research tool that helps businesses create better, user-focused content.
And you can’t get great content without writing with your target audience in mind.
What It Is
Simply put, SparkToro looks at the websites your customers visit, the social accounts they follow, the hashtags they use, and more, to help you create content that appeals to their interests and behavior.
The goal is to “forget audience surveys” and let AI produce accurate and helpful audience insights in just a few clicks.
Why It’s Great
While the Agency subscription package is veered toward marketing agencies, the same tools can also benefit enterprises.
This pricing option offers unlimited searches, up to 250 social media results, demographic data, and up to 50 users for your team.
Spark Toro is great for all larger businesses because it can scan millions of social and web results to find your audience’s interests.
This data can then inform the type of content you create, the search terms you target, the platforms you market your content on, and how to optimize your content to encourage users to take action.
How To Use It
SparkToro offers a convenient How it works video to walk you through its features.
You can use SparkToro to:
- Generate a list of publications your audience loves.
- Compare the sources of influence for multiple audiences.
- Prioritize your PR, social, content, and outreach campaigns.
- Analyze your brand’s online presence.
- Analyze your competitors’ audiences.
- Discover opportunities for backlinks or media coverage.
All in all, use SparkToro to discover where your target customers hang out and the content they engage with most.
Then, use this intel to improve your own content, find new content ideas, and improve conversions on your website.
6. Clearscope
Clearscope is a content optimization platform that helps brands create highly relevant content.
What It Is
Clearscope uses AI technology to uncover what people are searching for, what content is performing best for these searches, and how brands might improve their content to rise to the top of the search results.
Determine your “Content Grade” to assess the SEO of your existing content or improve the score on your new content while it’s in production.
Clearscope offers a helpful tool for enterprises looking to optimize their content at a larger scale.
Why It’s Great
Clearscope is similar to Surfer in that it mainly works as a writing assistant but brings the added benefit of integration.
Clearscope integrates with many of the tools businesses already use, such as Google Docs and WordPress. This makes for seamless adoption without cumbersome back-and-forth between tools.
Further, Clearscope is trusted by big brands. Some of its existing customers include YouTube, Deloitte, Adobe, and Shopify.
These are all massive companies with large appetites for content.
How To Use It
Use the Keyword search to analyze the results for your target keyword and then generate a content editor document where you can either paste in existing content or start from scratch. Clearscope will then offer recommendations based on organic search data, including recommended word count, secondary keywords, headings, and keyword usage.
Also helpful, Clearscope offers a Readability score to determine the reading level for your content. This will help you adjust your content to suit a beginner- to expert-level audience.
7. Frase
Frase.io (otherwise known as “Frase”) is AI research and writing software that helps you “research, write, and optimize high-quality SEO content.”
What It Is
Frase’s claim to fame is assisting brands to streamline the content production process – by reducing the time from hours to mere minutes.
Some of its most notable features include:
- Content Briefs – Allowing users to create SEO content briefs quickly
- Content Writing – Recommendations for generating quality, high-converting content
- Content Optimization – A comparison of your content with top search competitors
- Content Analytics – Exploration into new content opportunities and recommendations for refreshing old content
Why It’s Great
Frase’s Team plan offers a subscription option for enterprises looking to “scale content production.” This includes unlimited document credits, unlimited document sharing, and three user seats, though more are available at an additional cost.
With this model, enterprises can create dozens to hundreds of content briefs. These can then be handed off to writers to write and optimize the content. This reduces the need for an SEO strategist to optimize each piece of content, or to create an entire brief from scratch.
Want to create a ton of valuable content for your enterprise? Then you’ll want a tool that can facilitate this at high volume.
How To Use It
Enter the search term you wish to target and Frase will create a content doc. You can then share this doc with your team, agency, or writer. The writer can produce the content in accordance with Frase’s SEO recommendations.
Further, you can use Frase to find new content ideas. Stumped on which new pages or posts to produce for your brand? Frase can help you fill out your editorial calendar with creative, search-driven content topics.
8. Hemingway Editor
Your content can be chocked full of keywords, but if it isn’t written with your audience in mind, it probably won’t convert. The Hemingway Editor helps you avoid the common blunder.
What It Is
Once your content is optimized for search engines, the Hemingway Editor can be the final pass to ensure your content is bold and clear. This includes editing for voice, complexity, grammar, and overall readability.
Why It’s Great
Hemingway Editor is so simple to use that anyone (a marketer, team member, or writer) can use it to optimize content.
So, even at an enterprise level, it only takes Hemingway Editor a couple of seconds to work its magic.
If you are working with a writing team, have them run their content through Hemingway Editor to identify spelling errors, passive voice, and more. This will save you time (and money) compared to relying on an editor for these updates.
How To Use It
The Hemingway Editor uses color-coding to identify issues in your content. For example:
- “The app highlights lengthy, complex sentences and common errors; if you see a yellow sentence, shorten or split it.”
- To improve readability, “you can utilize a shorter word in place of a purple one.”
- “Adverbs and weakening phrases appear in blue. Get rid of them and pick words with force”.
- “Phrases in green have been marked to show passive voice.”
You can paste in existing content and edit away, or click the “Write” button to start something new.
This app is super simple, helpful, and great for optimizing enterprise-level content.
We Love Our Enterprise SEO Tools
Enterprises have big goals for SEO and even bigger appetites for content. The need for content optimization can seem unending.
That’s why enterprise-level SEO tools are a godsend for updating content on a massive scale.
Working on an existing project? Paste your content into a content writing tool to make improvements in real-time.
Looking for optimization tips? Use Semrush to audit and optimize your content fast.
We love enterprise SEO tools because they make even the largest tasks achievable.
So, even if you have a large site to optimize, these tools can do all the heavy lifting you need to achieve your goals.
More resources:
Featured Image: Ribkhan/Shutterstock
SEO
How Compression Can Be Used To Detect Low Quality Pages
The concept of Compressibility as a quality signal is not widely known, but SEOs should be aware of it. Search engines can use web page compressibility to identify duplicate pages, doorway pages with similar content, and pages with repetitive keywords, making it useful knowledge for SEO.
Although the following research paper demonstrates a successful use of on-page features for detecting spam, the deliberate lack of transparency by search engines makes it difficult to say with certainty if search engines are applying this or similar techniques.
What Is Compressibility?
In computing, compressibility refers to how much a file (data) can be reduced in size while retaining essential information, typically to maximize storage space or to allow more data to be transmitted over the Internet.
TL/DR Of Compression
Compression replaces repeated words and phrases with shorter references, reducing the file size by significant margins. Search engines typically compress indexed web pages to maximize storage space, reduce bandwidth, and improve retrieval speed, among other reasons.
This is a simplified explanation of how compression works:
- Identify Patterns:
A compression algorithm scans the text to find repeated words, patterns and phrases - Shorter Codes Take Up Less Space:
The codes and symbols use less storage space then the original words and phrases, which results in a smaller file size. - Shorter References Use Less Bits:
The “code” that essentially symbolizes the replaced words and phrases uses less data than the originals.
A bonus effect of using compression is that it can also be used to identify duplicate pages, doorway pages with similar content, and pages with repetitive keywords.
Research Paper About Detecting Spam
This research paper is significant because it was authored by distinguished computer scientists known for breakthroughs in AI, distributed computing, information retrieval, and other fields.
Marc Najork
One of the co-authors of the research paper is Marc Najork, a prominent research scientist who currently holds the title of Distinguished Research Scientist at Google DeepMind. He’s a co-author of the papers for TW-BERT, has contributed research for increasing the accuracy of using implicit user feedback like clicks, and worked on creating improved AI-based information retrieval (DSI++: Updating Transformer Memory with New Documents), among many other major breakthroughs in information retrieval.
Dennis Fetterly
Another of the co-authors is Dennis Fetterly, currently a software engineer at Google. He is listed as a co-inventor in a patent for a ranking algorithm that uses links, and is known for his research in distributed computing and information retrieval.
Those are just two of the distinguished researchers listed as co-authors of the 2006 Microsoft research paper about identifying spam through on-page content features. Among the several on-page content features the research paper analyzes is compressibility, which they discovered can be used as a classifier for indicating that a web page is spammy.
Detecting Spam Web Pages Through Content Analysis
Although the research paper was authored in 2006, its findings remain relevant to today.
Then, as now, people attempted to rank hundreds or thousands of location-based web pages that were essentially duplicate content aside from city, region, or state names. Then, as now, SEOs often created web pages for search engines by excessively repeating keywords within titles, meta descriptions, headings, internal anchor text, and within the content to improve rankings.
Section 4.6 of the research paper explains:
“Some search engines give higher weight to pages containing the query keywords several times. For example, for a given query term, a page that contains it ten times may be higher ranked than a page that contains it only once. To take advantage of such engines, some spam pages replicate their content several times in an attempt to rank higher.”
The research paper explains that search engines compress web pages and use the compressed version to reference the original web page. They note that excessive amounts of redundant words results in a higher level of compressibility. So they set about testing if there’s a correlation between a high level of compressibility and spam.
They write:
“Our approach in this section to locating redundant content within a page is to compress the page; to save space and disk time, search engines often compress web pages after indexing them, but before adding them to a page cache.
…We measure the redundancy of web pages by the compression ratio, the size of the uncompressed page divided by the size of the compressed page. We used GZIP …to compress pages, a fast and effective compression algorithm.”
High Compressibility Correlates To Spam
The results of the research showed that web pages with at least a compression ratio of 4.0 tended to be low quality web pages, spam. However, the highest rates of compressibility became less consistent because there were fewer data points, making it harder to interpret.
Figure 9: Prevalence of spam relative to compressibility of page.
The researchers concluded:
“70% of all sampled pages with a compression ratio of at least 4.0 were judged to be spam.”
But they also discovered that using the compression ratio by itself still resulted in false positives, where non-spam pages were incorrectly identified as spam:
“The compression ratio heuristic described in Section 4.6 fared best, correctly identifying 660 (27.9%) of the spam pages in our collection, while misidentifying 2, 068 (12.0%) of all judged pages.
Using all of the aforementioned features, the classification accuracy after the ten-fold cross validation process is encouraging:
95.4% of our judged pages were classified correctly, while 4.6% were classified incorrectly.
More specifically, for the spam class 1, 940 out of the 2, 364 pages, were classified correctly. For the non-spam class, 14, 440 out of the 14,804 pages were classified correctly. Consequently, 788 pages were classified incorrectly.”
The next section describes an interesting discovery about how to increase the accuracy of using on-page signals for identifying spam.
Insight Into Quality Rankings
The research paper examined multiple on-page signals, including compressibility. They discovered that each individual signal (classifier) was able to find some spam but that relying on any one signal on its own resulted in flagging non-spam pages for spam, which are commonly referred to as false positive.
The researchers made an important discovery that everyone interested in SEO should know, which is that using multiple classifiers increased the accuracy of detecting spam and decreased the likelihood of false positives. Just as important, the compressibility signal only identifies one kind of spam but not the full range of spam.
The takeaway is that compressibility is a good way to identify one kind of spam but there are other kinds of spam that aren’t caught with this one signal. Other kinds of spam were not caught with the compressibility signal.
This is the part that every SEO and publisher should be aware of:
“In the previous section, we presented a number of heuristics for assaying spam web pages. That is, we measured several characteristics of web pages, and found ranges of those characteristics which correlated with a page being spam. Nevertheless, when used individually, no technique uncovers most of the spam in our data set without flagging many non-spam pages as spam.
For example, considering the compression ratio heuristic described in Section 4.6, one of our most promising methods, the average probability of spam for ratios of 4.2 and higher is 72%. But only about 1.5% of all pages fall in this range. This number is far below the 13.8% of spam pages that we identified in our data set.”
So, even though compressibility was one of the better signals for identifying spam, it still was unable to uncover the full range of spam within the dataset the researchers used to test the signals.
Combining Multiple Signals
The above results indicated that individual signals of low quality are less accurate. So they tested using multiple signals. What they discovered was that combining multiple on-page signals for detecting spam resulted in a better accuracy rate with less pages misclassified as spam.
The researchers explained that they tested the use of multiple signals:
“One way of combining our heuristic methods is to view the spam detection problem as a classification problem. In this case, we want to create a classification model (or classifier) which, given a web page, will use the page’s features jointly in order to (correctly, we hope) classify it in one of two classes: spam and non-spam.”
These are their conclusions about using multiple signals:
“We have studied various aspects of content-based spam on the web using a real-world data set from the MSNSearch crawler. We have presented a number of heuristic methods for detecting content based spam. Some of our spam detection methods are more effective than others, however when used in isolation our methods may not identify all of the spam pages. For this reason, we combined our spam-detection methods to create a highly accurate C4.5 classifier. Our classifier can correctly identify 86.2% of all spam pages, while flagging very few legitimate pages as spam.”
Key Insight:
Misidentifying “very few legitimate pages as spam” was a significant breakthrough. The important insight that everyone involved with SEO should take away from this is that one signal by itself can result in false positives. Using multiple signals increases the accuracy.
What this means is that SEO tests of isolated ranking or quality signals will not yield reliable results that can be trusted for making strategy or business decisions.
Takeaways
We don’t know for certain if compressibility is used at the search engines but it’s an easy to use signal that combined with others could be used to catch simple kinds of spam like thousands of city name doorway pages with similar content. Yet even if the search engines don’t use this signal, it does show how easy it is to catch that kind of search engine manipulation and that it’s something search engines are well able to handle today.
Here are the key points of this article to keep in mind:
- Doorway pages with duplicate content is easy to catch because they compress at a higher ratio than normal web pages.
- Groups of web pages with a compression ratio above 4.0 were predominantly spam.
- Negative quality signals used by themselves to catch spam can lead to false positives.
- In this particular test, they discovered that on-page negative quality signals only catch specific types of spam.
- When used alone, the compressibility signal only catches redundancy-type spam, fails to detect other forms of spam, and leads to false positives.
- Combing quality signals improves spam detection accuracy and reduces false positives.
- Search engines today have a higher accuracy of spam detection with the use of AI like Spam Brain.
Read the research paper, which is linked from the Google Scholar page of Marc Najork:
Detecting spam web pages through content analysis
Featured Image by Shutterstock/pathdoc
SEO
New Google Trends SEO Documentation
Google Search Central published new documentation on Google Trends, explaining how to use it for search marketing. This guide serves as an easy to understand introduction for newcomers and a helpful refresher for experienced search marketers and publishers.
The new guide has six sections:
- About Google Trends
- Tutorial on monitoring trends
- How to do keyword research with the tool
- How to prioritize content with Trends data
- How to use Google Trends for competitor research
- How to use Google Trends for analyzing brand awareness and sentiment
The section about monitoring trends advises there are two kinds of rising trends, general and specific trends, which can be useful for developing content to publish on a site.
Using the Explore tool, you can leave the search box empty and view the current rising trends worldwide or use a drop down menu to focus on trends in a specific country. Users can further filter rising trends by time periods, categories and the type of search. The results show rising trends by topic and by keywords.
To search for specific trends users just need to enter the specific queries and then filter them by country, time, categories and type of search.
The section called Content Calendar describes how to use Google Trends to understand which content topics to prioritize.
Google explains:
“Google Trends can be helpful not only to get ideas on what to write, but also to prioritize when to publish it. To help you better prioritize which topics to focus on, try to find seasonal trends in the data. With that information, you can plan ahead to have high quality content available on your site a little before people are searching for it, so that when they do, your content is ready for them.”
Read the new Google Trends documentation:
Get started with Google Trends
Featured Image by Shutterstock/Luis Molinero
SEO
All the best things about Ahrefs Evolve 2024
Hey all, I’m Rebekah and I am your Chosen One to “do a blog post for Ahrefs Evolve 2024”.
What does that entail exactly? I don’t know. In fact, Sam Oh asked me yesterday what the title of this post would be. “Is it like…Ahrefs Evolve 2024: Recap of day 1 and day 2…?”
Even as I nodded, I couldn’t get over how absolutely boring that sounded. So I’m going to do THIS instead: a curation of all the best things YOU loved about Ahrefs’ first conference, lifted directly from X.
Let’s go!
OUR HUGE SCREEN
The largest presentation screen I’ve ever seen! #ahrefsevolve pic.twitter.com/oboiMFW1TN
— Patrick Stox (@patrickstox) October 24, 2024
This is the biggest presentation screen I ever seen in my life. It’s like iMax for SEO presentations. #ahrefsevolve pic.twitter.com/sAfZ1rtePx
— Suganthan Mohanadasan (@Suganthanmn) October 24, 2024
CONFERENCE VENUE ITSELF
It was recently named the best new skyscraper in the world, by the way.
The Ahrefs conference venue feels like being in inception. #AhrefsEvolve pic.twitter.com/18Yjai1Cej
— Suganthan Mohanadasan (@Suganthanmn) October 24, 2024
I’m in Singapore for @ahrefs Evolve this week. Keen to connect with people doing interesting work on the future of search / AI #ahrefsevolve pic.twitter.com/s00UkIbxpf
— Alex Denning (@AlexDenning) October 23, 2024
OUR AMAZING SPEAKER LINEUP – SUPER INFORMATIVE, USEFUL TALKS!
A super insightful explanation of how Google Search Ranking works #ahrefsevolve pic.twitter.com/Cd1VSET2Aj
— Amanda Walls (@amandajwalls) October 24, 2024
“would I even do this if Google didn’t exist?” – what a great question to assess if you actually have the right focus when creating content amazing presentation from @amandaecking at #AhrefsEvolve pic.twitter.com/a6OKbKxwiS
— Aleyda Solis ️ (@aleyda) October 24, 2024
Attending @CyrusShepard ‘s talk on WTF is Helpful Content in Google’s algorithm at #AhrefsEvolve
“Focus on people first content”
Super relevant for content creators who want to stay ahead of the ever evolving Google search curve! #SEOTalk #SEO pic.twitter.com/KRTL13SB0g
This is the first time I am listening to @aleyda and it is really amazing. Lot of insights and actionable information.
Thank you #aleyda for power packed presentation.#AhrefsEvolve @ahrefs #seo pic.twitter.com/Xe3A9MGfrr
— Jignesh Gohel (@jigneshgohel) October 25, 2024
— Parth Suba (@parthsuba77) October 24, 2024
@thinking_slows thoughts on AI content – “it’s very good if you want to be average”.
We can do a lot better and Ryan explains how. Love it @ahrefs #AhrefsEvolve pic.twitter.com/qFqWs6QBH5
— Andy Chadwick (@digitalquokka) October 24, 2024
A super insightful explanation of how Google Search Ranking works #ahrefsevolve pic.twitter.com/Cd1VSET2Aj
— Amanda Walls (@amandajwalls) October 24, 2024
This is the first time I am listening to @aleyda and it is really amazing. Lot of insights and actionable information.
Thank you #aleyda for power packed presentation.#AhrefsEvolve @ahrefs #seo pic.twitter.com/Xe3A9MGfrr
— Jignesh Gohel (@jigneshgohel) October 25, 2024
GREAT MUSIC
First time I’ve ever Shazam’d a track during SEO conference ambience…. and the track wasn’t even Shazamable! #AhrefsEvolve @ahrefs pic.twitter.com/ZDzJOZMILt
— Lily Ray (@lilyraynyc) October 24, 2024
AMAZING GOODIES
Ahrefs Evolveきました!@ahrefs @AhrefsJP #AhrefsEvolve pic.twitter.com/33EiejQPdX
— さくらぎ (@sakuragi_ksy) October 24, 2024
Aside from the very interesting topics, what makes this conference even cooler are the ton of awesome freebies
Kudos for making all of these happen for #AhrefsEvolve @ahrefs team pic.twitter.com/DGzk5FSTN8
— Krista Melgarejo (@kimelgarejo) October 24, 2024
Content Goblin and SEO alligator party stickers are definitely going on my laptop. @ahrefs #ahrefsevolve pic.twitter.com/QBsBuY5Yix
— Patrick Stox (@patrickstox) October 24, 2024
This is one of the best swag bags I’ve received at any conference!
Either @ahrefs actually cares or the other conference swag bags aren’t up to par w Ahrefs!#AhrefsEvolve pic.twitter.com/Yc9e6wZPHn— Moses Sanchez (@SanchezMoses) October 25, 2024
SELFIE BATTLE
Some background: Tim and Sam have a challenge going on to see who can take the most number of selfies with all of you. Last I heard, Sam was winning – but there is room for a comeback yet!
Got the rare selfie with both @timsoulo and @samsgoh #AhrefsEvolve
— Bernard Huang (@bernardjhuang) October 24, 2024
THAT BELL
Everybody’s just waiting for this one.
@timsoulo @ahrefs #AhrefsEvolve pic.twitter.com/6ypWaTGDDP
— Jinbo Liang (@JinboLiang) October 24, 2024
STICKER WALL
Viva la vida, viva Seo!
Awante Argentina loco!#AhrefsEvolve pic.twitter.com/sfhbI2kWSH
— Gaston Riera. (@GastonRiera) October 24, 2024
AND, OF COURSE…ALL OF YOU!
#AhrefsEvolve let’s goooooooooooo!!! pic.twitter.com/THtdvdtUyB
— Tim Soulo (@timsoulo) October 24, 2024
–
There’s a TON more content on LinkedIn – click here – but I have limited time to get this post up and can’t quite figure out how to embed LinkedIn posts so…let’s stop here for now. I’ll keep updating as we go along!
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