We may have had another update, an unconfirmed Google Search algorithm update on June 27th and 28th. Google’s Danny Sullivan talked about how Google communicates about...
“Amazon Ads, why?”. It all started for me back in 2018 when I interviewed some of the world’s leading PPC experts and surveyed award-winning paid search...
With the rise of machine learning and the relentless march toward large-scale automation, digital marketers are now finding themselves in the middle of a perfect storm...
This month, we’re going to explore the subtle differences between broad and phrase match negative. A really good question came through for Ask The PPC and...
These five tips from our experts at digital marketing West Palm Beach agency are a must-read guide. These proven methods are easy to implement for every...
Ad extensions maximize your visibility in search engine results. Here’s how Image Extensions, Structured Snippets, Price Extensions, and Call Extensions can help. Not all ad extensions...
Ad extensions maximize your visibility in search engine results. Here’s how Image Extensions, Structured Snippets, Price Extensions, and Call Extensions can help. Not all ad extensions...
Nowadays, it’s rare to find a business that isn’t trying to bolster its online presence, and PPC platforms often play crucial roles in those digital marketing...
It’s safe to say that online advertising is a must for any business. We’re living in a digital age and, if you’re going to stand any...
It can be really tough to come up with paid media KPIs and their correlating budgets. The most important factor is understanding what a customer is...