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Which Wins For Anonymity & Security in 2023?

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Which Wins For Anonymity & Security in 2023?

Surfshark vs ExpressVPN. Two of the best VPN providers on the market right now. But which one fits you best? It basically comes down to your top VPN requirements and price.

This article will discuss Surfshark and ExpressVPN’s key features. How they stack up against each other will guide you in choosing the one that works best for your anonymity and security.

Surfshark VPN has really upped its game over the past couple of years. It gives exceptional service, is the fastest VPN overall, and offers highly tempting pricing plans. I would go for Surfshark, no question about it.

Get Surfshark right here!

Surfshark vs ExpressVPN

ExpressVPN was always my top pick on the market, even if it was pricey. But now, I’ve lost faith.

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Recent ExpressVPN developments have raised some potential privacy problems. In particular, they were purchased by the somewhat questionable Kape Technologies. The CIO of ExpressVPN was also fined for his participation in Project Raven in the United Arab Emirates. The fines were for hacking and spying on US residents on behalf of the UAE government.

Having said that, you won’t go wrong with either ExpressVPN or Surfshark because they are both great options. Both are compatible with popular streaming services like Amazon Prime, Netflix, Hulu, Disney+, HBO, and many more.

Although both VPNs perform well in speed testing and provide solid security, Surfshark VPN wins out in both areas. And the title of being the best-value VPN provider on the market is one that it has more than earned. For just $2.30 a month, you can get a top-notch VPN service provider. It can compete with the finest, making it a great choice for people trying to save money.

ExpressVPN also provides a comprehensive set of VPN capabilities. It offers top-notch speeds and unparalleled access to your selected streaming service. Unfortunately, it ranks among the most expensive VPNs available.

Where ExpressVPN falters, Surfshark excels as one of the most economical VPNs. You also get an unlimited simultaneous connection, quick speed, and strong security. Thus solidifying its place in the top tier of VPN services.

No time to read the rest of this article? No problem. Get Surfshark right here!

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Let’s break down the best features of both VPNs.

Speed

Besides cost, the connection speed is one of the main considerations when choosing a VPN. Fast-speed testing a VPN can be a challenging task. The servers used, the protocols at play, and what you’re doing online affect speed. Your location might also be a factor.

A VPN protocol is a collection of instructions. These are for establishing a safe and secure connection for data transmission between your device and a VPN server. Both VPN services deliver respectable speeds thanks to many top-notch protocols and many servers.

Smartphone with 256 MBPS indicator - for VPN speed

Surfshark VPN uses WireGuard, OpenVPN, and IKEv2. ExpressVPN supports its Lightway protocol, OpenVPN, IKEv2, and L2TP/IPsec.

The quickest protocols are usually WireGuard and Lightway. ExpressVPN is still one of the faster alternatives available. But it is a touch slower than Surfshark. This is because the WireGuard protocol is a little more refined than Lightway.

Both are dependably fast and excellent picks when downloading files or streaming content. Despite the slight reductions, you won’t notice any differences from your typical ISP speeds.

Surfshark provides specific specialized servers for torrenting. These may increase speeds, and both providers support torrenting across all servers.

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Server Locations

You should really become familiar with the Five Eyes, Nine Eyes, or Fourteen Eyes alliance. It will help you understand the significance of selecting the best VPN server location for maintaining your privacy. The alliances form groups of countries committed to sharing information about their own citizens. The shared data includes military intelligence. The following countries form part of this alliance.

  1. Five Eyes: US, UK, Canada, Australia, New Zealand
  2. Nine Eyes: Five Eyes + Denmark, France, Holland, Norway
  3. Fourteen Eyes: Nine Eyes + Germany, Belgium, Italy, Sweden, Spain

These countries are notorious for attempting to incorporate monitoring technologies on many websites. This is particularly true in the US and the UK.

If you live in one of these alliance nations, or any other country with extensive surveillance, you should pick a virtual private network with servers elsewhere. And using VPNs with AES 256-bit encryption will shield your privacy better from government monitoring.

Flattened linear map of the world with white curves connecting countries - image for VPN servers

ExpressVPN has roughly 3,000 servers with 160 VPN server locations spread over 94 countries.

Surfshark provides more than 3,200 servers spread throughout 65 nations.

Both VPNs service the prime areas you are most likely to use. But as always, double-check that the country you need is supported before clicking the subscribe button.

Security and Privacy Features

Internet users access the internet through private networks using Virtual Private Networks (VPNs). These are extremely well-designed and powerful Internet Security Solutions.

Surfshark vs ExpressVPN? Both offer excellent security and privacy features.

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Hooded faceless figure behind code - for vpn security

Surfshark offers all the features you’ll need in a safe VPN: updated protocols, 100% RAM-only servers, and military-grade encryption.

Your email address and billing information are among the data that Surfshark collects. If privacy is really important to you, be aware of this. You can use Surfshark Search, the true incognito mode, for searches you don’t want other people to see. It’s an excellent, minimal, zero-log private search service.

Unfortunately, Surfshark is headquartered in the Netherlands. That country is part of the 5-Eyes Intelligence Alliance. Surfshark’s no-logs policy has not been independently audited. Then again, the German Security Organization, Cure53, successfully audited its browser extensions and server infrastructure. Surfshark also shut down its Indian servers in response to the new logging laws currently in effect in India.

ExpressVPN offers robust privacy features made up of four separate protocols. It also offers split tunneling and Perfect Forward Secrecy. This security feature changes your key on the connection once every 60 minutes. You can send some traffic from your devices through the secure VPN tunnel with VPN split tunneling. The remaining traffic gets sent over a different tunnel on the open network. It also runs on RAM-only servers. However, it logs the date and server when you access it.

Both block access to VPN connection time, IP address, and traffic.

Graphic of the back of an appliance with VPN Security label - for device compatability

Device compatibility

Nowadays, the average digital consumer owns a minimum of three connected devices. Cross-platform support for VPNs is more crucial than ever. If you want a secure and unrestricted internet experience, running a VPN on your home computer is no longer enough.

Surfshark and ExpressVPN support the following popular desktop and mobile operating systems: Android, iOS, Windows, macOS, and Linux. You can also set them up on routers, gaming consoles, and smart TVs like Apple TV and Android TV.

Streaming

This one is definitely a critical use case for VPN since so many people are choosing to stream their favorite TV and movies. One of the essential functions of a decent VPN is that it gives you access to blocked streaming content.

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Green abstarct globe with wavy o and 1 streaming in - for streaming

So Surfshark vs ExpressVPN: which one is better? When it comes to unblocking Disney+, Amazon Prime Video, Netflix US and other territories, BBC iPlayer, etc., ExpressVPN excels. There is no need to delve deeper to discover what it can and can’t unblock because it is upfront about it.

Surfshark offers a similar service. It includes 10 Netflix regions, Prime Video, Disney+, and iPlayer on its list. But, Surfshark is a little more covert about informing you of what it allows.

Both also offer apps that allow you to use the Amazon Fire TV stick (a smart tv device that allows you to stream videos, install apps, play music, and more on your TV).

Torrenting and P2P (Peer to Peer)

Protection when torrenting is one of the most common reasons to get a VPN. Once more, both services offer excellent options. (Not that we, in any way, recommend torrenting.)

Both services include:

  • Split tunneling to segregate traffic 
  • Reasonable connection speeds
  • A kill switch (great if you intend to download large files and don’t want to risk a dropped connection)

You can torrent safely with Surfshark. All its servers have high AES-256 encryption and support P2P traffic, with reasonable torrent speeds. The VPN’s privacy-focused logging policy, kill switch, and Double VPN shields your P2P activity from your ISP. All this means that anonymous torrenting using qBittorrent, BitTorrent, uTorrent, and Vuze is quite safe.

All of ExpressVPN’s 3,000+ servers are optimized for P2P. It has as many features for safe torrenting as Surfshark, but it’s much faster. ExpressVPN definitely wins this round.

Bypassing Internet Access Restrictions

Many countries impose restrictions on access to particular websites. For instance, China has some of the world’s most sophisticated internet filtering technologies. These are collectively known as the Great Firewall. Because of this, most VPNs are simply inoperable on the mainland.

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Illustraion of an arrow pointing to a cloud with unrestricted upload

ExpressVPN and Surfshark handle internet censorship in China and other territories with heavy censorship policies pretty easily.

A Surfshark VPN user might first need to set the NoBorders mode. (Settings > Advanced > NoBorders).

ExpressVPN does all this automatically!

Customer Support

ExpressVPN and Surfshark provide excellent 24/7 customer support through email and live chat. But Surfshark’s response time is much faster than ExpressVPN. Both services urge clients to contact them again if they encounter new problems.

Surfshark Academy

Additionally, there are substantial, searchable databases addressing the most typical queries. You can also find video instructions on the Surfshark and ExpressVPN official YouTube channels.

ExpressVPN YouTube channel

Pricing

Surfshark vs ExpressVPN: which one wins when it comes to pricing? Surfshark’s aggressive pricing strategy certainly gets in front of the competition. Right now, ExpressVPN doesn’t even come close to those costs.

Surfshark

There’s a 30-day money-back guarantee on all Surfshark plans.

  • Pay monthly at $12.95/month.
  • Pay $3.99/month billed at $59.76 every 12 months. Additional taxes may apply depending on your jurisdiction.
  • Pay $2.30/per month (billed annually) if you sign up for 24 months. You’ll pay $59.76 immediately, which lasts for 26 months (2 months usage free). After that, you get billed every 12 months. Again, additional taxes may apply depending on your jurisdiction.
Surfshark Pricing Page

ExpressVPN

There’s a slight annoyance here. You have to look for ExpressVPN pricing; the links are not on the site’s landing page. You’ll need to type ‘ExpressVPN Pricing’ in your search engine search bar. For such a good VPN, this kind of thing feels unnecessary!

All ExpressVPN plans offer a 30-day money-back guarantee.

  • Select the monthly plan at $12.95/month
  • Choose the six-month plan, and pay $9.99/month billed every six months. 
  • Sign up for the 12-month plan and pay $6.67/month. Billed once for 15 months (3 months free), then every 12 months.
ExpressVPN Pricing Page

There are, of course, other products you could consider. Read our article about nine ExpressVPN alternatives.

And if you are just looking to keep your login information safe and sound, I recommend you read about 23 LastPass alternatives.

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Surfshark vs ExpressVPN – Which is Better?

Finally, whether you choose Surfshark or ExpressVPN, they offer great features. Both VPN services provide a wealth of privacy-conscious capabilities. They make it easy to use more complicated functions like split tunneling or rapid file downloads.

You should always be able to locate a connection that works for you because both offer various servers and protocols.

Although ExpressVPN has the advantage of third-party audits, it does have a few security concerns for some users.

Both offer good customer support options, but Surfshark customer support agents reply faster.

The price difference between ExpressVPN and Surfshark is the critical point of differentiation. Surfshark is more affordable than ExpressVPN on all plans besides the rolling monthly contract.

Users save a ton with Surfshark because two years of service costs just $60 instead of $100 for ExpressVPN. Even if you only need a VPN for a year, Surfshark is still less expensive than ExpressVPN.

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It’s hard to find reasons not to use Surfshark, given the generally faster speeds and a few extra features like a double VPN. (Surfshark calls it MultiHop. This allows users to connect via two different VPN servers.) It has a significant enough competitive advantage to make the service more tempting. In our comparison, Surfshark VPN wins by a landslide!



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Protect Your Business Computer From Hackers and Trackers with This $70 VPN Deal

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Protect Your Business Computer From Hackers and Trackers with This $70 VPN Deal

Disclosure: Our goal is to feature products and services that we think you’ll find interesting and useful. If you purchase them, Entrepreneur may get a small share of the revenue from the sale from our commerce partners.

Browsing online and using public networks can make your computer vulnerable to a wide range of hackers and trackers. For entrepreneurs running a business, being bogged down or having your team members bogged down by dangerous, cost-threatening disruptions like these is unacceptable.

A good way to keep you and your team safe and working fast while online is with a reliable VPN subscription. To help, this Windscribe VPN Pro Plan three-year subscription is available for $69.97 (reg. $207) through May 12th at 11:59 p.m. PT.

Windscribe can be a great VPN subscription for entrepreneurs and small businesses because it supports unlimited devices. Going beyond typical VPN services, Windscribe offers itself as a desktop application and browser extension. All-in-all, it can be used to unblock websites, block ads, and keep you safe without expecting you to configure a wide range of complicated settings.

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Windscribe’s no-logging policy will keep your team safe, and its high-end encryption methods will keep their data safe from hackers and trackers.

This service runs on a system of servers in more than 69 countries and 112 cities. It uses something called split tunneling, which allows users to choose which apps use the VPN and which ones don’t. This is a great feature for teams with remote employees who toggle between work and personal programs on the same screen.

Windscribe is rated Very Good on Tom’s Guide and 4/5 stars and above on Tech Radar, PC World, and G2.

Don’t forget that this Windscribe VPN Pro Plan three-year subscription is available for the best-of-web price of $69.97 (reg. $207) only through May 12th at 11:59 p.m. PT.

StackSocial prices subject to change.

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Get Microsoft Office Plus Windows 11 Pro for $70 This Week Only

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Get Microsoft Office Plus Windows 11 Pro for $70 This Week Only

Disclosure: Our goal is to feature products and services that we think you’ll find interesting and useful. If you purchase them, Entrepreneur may get a small share of the revenue from the sale from our commerce partners.

When you run a company, you need every basic tool available to streamline your communications, content creation, and sales abilities. You also need to operate on a computer outfitted with a capable and robust operating system designed to support modern productivity.

Through 11:59 p.m. PT on May 12th only, you can get The Ultimate Microsoft Office Professional 2021 for Windows: Lifetime License + Windows 11 Pro Bundle on sale for just $69.97 (reg. $438).

Known by many for a long time, Microsoft Office Professional features a suite of apps designed to help you write, present, organize, email, and more. Unlike with Microsoft 365, there are no additional monthly fees with Office. These are the ones included with this lifetime license:

  • Access
  • Publisher
  • OneNote
  • Teams
  • Outlook
  • PowerPoint
  • Excel
  • Word

This bundle also includes Windows 11 Pro, the latest Microsoft operating system, which offers advanced security features and productivity elements that can help keep any modern professional on task and safe.

On the security front, the system uses tools like Smart App Control, biometric logins, and TPM 2.0 to help keep you protected. When it comes to productivity, it offers tools like improved voice typing and the support of AI-powered tools like Microsoft Copilot. And because Office includes Teams, you get a hub of communication for your team.

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This deal has several 5/5 star ratings on the Entrepreneur Store, and Windows 11 Pro is rated 4/5 stars on PC Magazine and TechRadar.

Through 11:59 p.m. PT on May 12th only, you can get The Ultimate Microsoft Office Professional 2021 for Windows: Lifetime License + Windows 11 Pro Bundle on sale for just $69.97 (reg. $438).

StackSocial prices subject to change.

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8 Common SEO Myths Debunked

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8 Common SEO Myths Debunked

Opinions expressed by Entrepreneur contributors are their own.

In today’s digital landscape, a strong Search Engine Optimization (SEO) strategy is crucial for businesses to thrive. SEO helps websites rank higher in search engine results pages (SERPs), driving organic traffic and boosting online visibility.

However, the world of SEO is also riddled with myths and misconceptions that can lead businesses astray. Let’s debunk some of the most common SEO myths and separate fact from fiction.

Myth 1: More keywords mean better rankings

Gone are the days of stuffing your content with every keyword imaginable. Google’s algorithms have shifted towards natural language processing (NLP), prioritizing content quality and user experience above keyword density. While keywords remain important, focusing on keyword intent and strategic placement throughout your content is far more beneficial than keyword quantity.

Fact: Research relevant keywords related to your target audience and their search queries. Use those keywords naturally within your content, focusing on providing informative and engaging information that fulfills user intent.

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Related: Ultimate SEO Guide On How to Get 100,000 Visits Per Month From Google

Myth 2: Meta tags don’t matter anymore

While meta tags may not hold the same weight they once did, they’re far from irrelevant. Title tags and meta descriptions are like billboards for your content, serving as the first impression users see in search results. Compelling and informative meta tags can significantly improve click-through rates (CTR) and user engagement.

Fact: Craft clear, concise, and keyword-rich title tags that accurately reflect your content. Similarly, write engaging meta descriptions that entice users to click. Keep your title tag under 60 characters and your meta description around 160 characters to ensure they display fully in search results.

Myth 3: Social media directly influences SEO rankings

Social media shares and likes don’t directly translate into higher search rankings. However, social media plays a vital role in online visibility and brand awareness. Strong social media engagement can drive traffic back to your website, indirectly contributing to SEO by increasing user engagement and potentially influencing click-through rates.

Fact: Utilize social media platforms to share your content and connect with your audience. Encourage social media followers to share your content further, expanding your reach and driving more visitors to your website.

Myth 4: Backlinks are no longer relevant

Backlinks, or links from other websites to yours, remain a cornerstone of SEO. High-quality backlinks from reputable websites act as a vote of confidence for your content, signaling to search engines that your site is trustworthy and authoritative. This can significantly boost your domain authority and improve search rankings for relevant keywords.

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Fact: Focus on acquiring backlinks from relevant websites within your niche. Create high-quality content that others will find valuable and link to naturally. Avoid spammy link-building tactics, as they can actually harm your SEO efforts.

Related: 9 SEO Tips to Help You Rank No. 1 on Google in 2024

Myth 5: SEO is a one-time effort

If you think you can optimize your website once and reap the benefits forever, think again. Search engines constantly update their algorithms, and SEO is an ongoing process. To maintain strong search rankings, you need to stay on top of SEO best practices.

Fact: Regularly update your website content with fresh, informative, and engaging material. Review your keyword strategy periodically and adapt to changes in the search landscape. Stay updated on the latest SEO trends and best practices to ensure your website stays relevant.

Myth 6: Mobile optimization doesn’t matter

With the majority of web searches now conducted on mobile devices, having a website that’s optimized for mobile browsing is no longer optional. Search engines prioritize mobile-friendly websites in search results, ensuring users have a positive experience when accessing your content.

Fact: Make sure your website has a responsive design that adapts seamlessly to different screen sizes and devices. Ensure fast loading times and easy navigation for mobile users.

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Myth 7: Paid advertising can replace SEO

While paid advertising (PPC) can be a valuable tool to drive immediate traffic, it’s not a replacement for SEO. The benefits of SEO are long-term and sustainable, with organic traffic continuing to flow to your website even without ongoing ad spend.

Fact: Develop a strong SEO strategy alongside your paid advertising efforts for a well-rounded digital marketing approach. Organic traffic can provide a more cost-effective source of website visitors in the long run.

Myth 8: Focusing on local SEO doesn’t matter if I sell online

Even for e-commerce businesses, neglecting local SEO can be a missed opportunity. If you have a physical location or offer local delivery, optimizing your website for local search terms can significantly increase your visibility to potential customers in your area.

Fact: Claim and manage your Google My Business listing to ensure your business information is accurate and up-to-date. Utilize location-specific keywords throughout your website content and target local search queries.

Conclusion

Staying informed about SEO best practices is crucial for optimizing your website and achieving success in the digital marketplace. Don’t be swayed by outdated myths or quick-fix SEO schemes. Focus on creating high-quality content, building a strong backlink profile, and staying updated on the latest SEO trends.

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