Connect with us

GOOGLE

Google PageSpeed Scores Updated with Lighthouse 8.0

Published

on

before lighthouse score 60bdf8733d93c 1

Google updated Lighthouse 8.0 and one of the important changes is to change the weights of the different speed metrics. The changes are estimated to make it easier for most sites to achieve higher page speed scores. Cumulative Layout Shift scores will likely trend higher while other metrics become stricter.

Google Lighthouse 8.0

Lighthouse is a tool that helps publishers, developers and SEOs measure page speed and other metrics related to accessibility and SEO. Lighthouse powers the online PageSpeed Insights tool and is shipped as a developer tool in Chrome.

The new Lighthouse version 8.0 will ship in Chrome 93 but is available right now in PageSpeed Insights.

Changes to Google Lighthouse Tool

  • Performance score has been re-weighted
  • Total Blocking Time (TBT) Scoring is Stricter
  • First Contentful Paint (FCP) Scoring is Stricter
  • Cumulative Layout Shift (CLS) Scoring is Less Strict

How Scores Have Changed

According to Google’s FAQ, about 20% of sites will see a drop of up to five points, while 20% might not see much change.

Google estimates that approximately 60% of sites will see a positive change, from moderate to 5 points improvement or higher.

There are estimated to be more winners with Lighthouse 8.0 that score higher than sites that score less well.

Here are Google’s estimates on expected changes and explanation:

“~20% of sites may see a drop of up to 5 points, though likely less
~20% of sites will see little detectable change
~30% of sites should see a moderate improvement of a few points
~30% could see a significant improvement of 5 points or more

The biggest drops in scores are due to TBT scoring becoming stricter and the metric’s slightly higher weight. The biggest improvements in scores are also due to TBT changes in the long tail and the windowing of CLS, and both metrics’ higher weights.”

The Total Blocking Time metric is described as being stricter and could have been even more strict. But the engineers decided to dial it back so as to not be too “jarring.

According to the TBT GitHub page:

“But we think these as our control points would be too jarring and aggressive for now. Still, there’s room to improve, so we’re doing a small shift of TBT being scored more strictly.”

Before and After Lighthouse Scores

Google published a Lighthouse Scoring Calculator showing what the differences are between versions 8.0, 6 and 7 and version 5.

Below are screenshots comparing the exact same Lighthouse scores between the different versions (6/7 and 8.0).

In the example below it shows that version 8.0 results in a lower score.

Below are a comparison of the same Lighthouse scores between versions showing a four point drop between versions 8.0 and 6/7.

Scores Before Update

Screenshot of Old Lighthouse Scores for comparison
Screenshot shows a Google Lighthouse score of 54 in versions 6 and 7

Scores After Update

Screenshot of New Lighthouse Scores for comparison
A comparison of new Lighthouse scores for similar metrics as the previous example shows a drop of four points

Lighthouse API Update

Google published a note about changes to the API:

“The new Cumulative Layout Shift definition is now the default metric surfaced as cumulative_layout_shift, the previous Cumulative Layout Shift metric will be available for a limited time as it is phased out as experimental_uncapped_cumulative_layout_shift.

Largest Contentful Paint has undergone adjustments in recent Chrome versions and has been updated similarly in CrUX.

First Contentful Paint tri-binning thresholds have been updated to be: [0-1.8s], (1.8s-3s), [3s-∞].”

Check Out the New Page Speed Scores

The new scores are available immediately at the PageSpeed Insights tool.

Lighthouse 8.0 will be available in Chrome 93 which is currently scheduled to ship on August 31, 2021.

Citations

Lighthouse 8.0 Performance FAQ

Lighthouse Scoring Calculator

GitHub page for CLS
core: update cumulative-layout-shift #12554

GitHube Page for Total Blocking Time (TBT)
core(scoring): update TBT score curve #12576

Lighthouse API Changelog Notes

PageSpeed Insights Tool

Chrome Development Release Dates

Searchenginejournal.com

Keep an eye on what we are doing
Be the first to get latest updates and exclusive content straight to your email inbox.
We promise not to spam you. You can unsubscribe at any time.
Invalid email address

GOOGLE

Google Implements Stricter Guidelines for Mass Email Senders to Gmail Users

Published

on

1280x924 gmail

Beginning in April, Gmail senders bombarding users with unwanted mass emails will encounter a surge in message rejections unless they comply with the freshly minted Gmail email sender protocols, Google cautions.

Fresh Guidelines for Dispatching Mass Emails to Gmail Inboxes In an elucidative piece featured on Forbes, it was highlighted that novel regulations are being ushered in to shield Gmail users from the deluge of unsolicited mass emails. Initially, there were reports surfacing about certain marketers receiving error notifications pertaining to messages dispatched to Gmail accounts. Nonetheless, a Google representative clarified that these specific errors, denoted as 550-5.7.56, weren’t novel but rather stemmed from existing authentication prerequisites.

Moreover, Google has verified that commencing from April, they will initiate “the rejection of a portion of non-compliant email traffic, progressively escalating the rejection rate over time.” Google elaborates that, for instance, if 75% of the traffic adheres to the new email sender authentication criteria, then a portion of the remaining non-conforming 25% will face rejection. The exact proportion remains undisclosed. Google does assert that the implementation of the new regulations will be executed in a “step-by-step fashion.”

This cautious and methodical strategy seems to have already kicked off, with transient errors affecting a “fraction of their non-compliant email traffic” coming into play this month. Additionally, Google stipulates that bulk senders will be granted until June 1 to integrate “one-click unsubscribe” in all commercial or promotional correspondence.

Exclusively Personal Gmail Accounts Subject to Rejection These alterations exclusively affect bulk emails dispatched to personal Gmail accounts. Entities sending out mass emails, specifically those transmitting a minimum of 5,000 messages daily to Gmail accounts, will be mandated to authenticate outgoing emails and “refrain from dispatching unsolicited emails.” The 5,000 message threshold is tabulated based on emails transmitted from the same principal domain, irrespective of the employment of subdomains. Once the threshold is met, the domain is categorized as a permanent bulk sender.

These guidelines do not extend to communications directed at Google Workspace accounts, although all senders, including those utilizing Google Workspace, are required to adhere to the updated criteria.

Augmented Security and Enhanced Oversight for Gmail Users A Google spokesperson emphasized that these requisites are being rolled out to “fortify sender-side security and augment user control over inbox contents even further.” For the recipient, this translates to heightened trust in the authenticity of the email sender, thus mitigating the risk of falling prey to phishing attempts, a tactic frequently exploited by malevolent entities capitalizing on authentication vulnerabilities. “If anything,” the spokesperson concludes, “meeting these stipulations should facilitate senders in reaching their intended recipients more efficiently, with reduced risks of spoofing and hijacking by malicious actors.”

Keep an eye on what we are doing
Be the first to get latest updates and exclusive content straight to your email inbox.
We promise not to spam you. You can unsubscribe at any time.
Invalid email address
Continue Reading

GOOGLE

Google’s Next-Gen AI Chatbot, Gemini, Faces Delays: What to Expect When It Finally Launches

Published

on

By

Google AI Chatbot Gemini

In an unexpected turn of events, Google has chosen to postpone the much-anticipated debut of its revolutionary generative AI model, Gemini. Initially poised to make waves this week, the unveiling has now been rescheduled for early next year, specifically in January.

Gemini is set to redefine the landscape of conversational AI, representing Google’s most potent endeavor in this domain to date. Positioned as a multimodal AI chatbot, Gemini boasts the capability to process diverse data types. This includes a unique proficiency in comprehending and generating text, images, and various content formats, even going so far as to create an entire website based on a combination of sketches and written descriptions.

Originally, Google had planned an elaborate series of launch events spanning California, New York, and Washington. Regrettably, these events have been canceled due to concerns about Gemini’s responsiveness to non-English prompts. According to anonymous sources cited by The Information, Google’s Chief Executive, Sundar Pichai, personally decided to postpone the launch, acknowledging the importance of global support as a key feature of Gemini’s capabilities.

Gemini is expected to surpass the renowned ChatGPT, powered by OpenAI’s GPT-4 model, and preliminary private tests have shown promising results. Fueled by significantly enhanced computing power, Gemini has outperformed GPT-4, particularly in FLOPS (Floating Point Operations Per Second), owing to its access to a multitude of high-end AI accelerators through the Google Cloud platform.

SemiAnalysis, a research firm affiliated with Substack Inc., expressed in an August blog post that Gemini appears poised to “blow OpenAI’s model out of the water.” The extensive compute power at Google’s disposal has evidently contributed to Gemini’s superior performance.

Google’s Vice President and Manager of Bard and Google Assistant, Sissie Hsiao, offered insights into Gemini’s capabilities, citing examples like generating novel images in response to specific requests, such as illustrating the steps to ice a three-layer cake.

While Google’s current generative AI offering, Bard, has showcased noteworthy accomplishments, it has struggled to achieve the same level of consumer awareness as ChatGPT. Gemini, with its unparalleled capabilities, is expected to be a game-changer, demonstrating impressive multimodal functionalities never seen before.

During the initial announcement at Google’s I/O developer conference in May, the company emphasized Gemini’s multimodal prowess and its developer-friendly nature. An application programming interface (API) is under development, allowing developers to seamlessly integrate Gemini into third-party applications.

As the world awaits the delayed unveiling of Gemini, the stakes are high, with Google aiming to revolutionize the AI landscape and solidify its position as a leader in generative artificial intelligence. The postponed launch only adds to the anticipation surrounding Gemini’s eventual debut in the coming year.

Keep an eye on what we are doing
Be the first to get latest updates and exclusive content straight to your email inbox.
We promise not to spam you. You can unsubscribe at any time.
Invalid email address
Continue Reading

GOOGLE

Google Brings Bard Students Math and Coding Education in the Summer

Published

on

Google Brings Bard Students Math and Coding Education in the Summer

Google is stepping up its AI efforts this summer by sending Bard, its high-profile chatbot, to summer school. The aim? To boost the bot’s math and coding smarts. These developments are excellent news— when Bard first debuted, it was admittedly not a finished product. But Google is steadily plugging away at it, and have now implemented implicit code execution for logical prompts, and handy Google Sheets’ integration to take it to the next level.

Thanks to implicit code execution, Bard can respond to inquiries requiring calculation or computation with Python code snippets running in the background. What’s even more amazing is that coders can take this generated code and modify it for their projects. Though Google is still apprehensive about guaranteeing the accuracy of Bard’s answers, this feature is said to improve the accuracy of math and word problems by an impressive 30%.

In addition to this, Bard can now export directly to Sheets when asked about tables. So, you don’t need to worry about copying and pasting, which comes with the risk of losing formatting or data.

From the company’s I/O keynote address, it is clear that they are focused on making the most of what Bard can offer. As they continue to speak highly of the chatbot, we’re sure to expect more features and capabilities when the summer comes around.

Keep an eye on what we are doing
Be the first to get latest updates and exclusive content straight to your email inbox.
We promise not to spam you. You can unsubscribe at any time.
Invalid email address
Continue Reading

Trending

Follow by Email
RSS