Ta kontakt med oss

APPAR

10 Useful Shopify Apps

Publicerad

By subscribing to Shopify’s e-commerce platform, Shopify customers can harness the platform’s shopping cart solution to sell, ship, and manage products. Founded in 2004, the e-commerce platform now reports an annual gross merchandise volume exceeding $61 billion and has over 500,00 merchants. While this number is massive, it also may be slightly daunting if you’re one in a half a million.

If you’re trying to make your service stand out among those other 500,000 merchants, Shopify offers thousands of apps that can help you optimize your commerce content. These Shopify apps range from email capture to photo optimization and everything in between.

If you’re looking to boost your success rate on the platform, there are many free ways to drive e-commerce traffic, but Shopify apps are definitely the first place you should look.

What Are Shopify Apps?

The Shopify App Store offers vendors thousands of apps. These Shopify apps function as plugins, extending a store’s functions and improving customer experience. Vendors can select a Shopify app to integrate with their store and be up and running with new functionality in no time at all.

Weeding through thousands of Shopify app options that promise optimized outcomes in all sorts of categories can be daunting, to say the least.

What Shopify Apps Should I Use?

To make the task of navigating the landscape of Shopify apps more manageable, we’ve chosen our overall “winners” in the realm of Shopify apps.

In no particular order, here are 10 useful Shopify apps:

Sumo

Sumo is a Shopify app that identifies as a “set-it-and-forget-it” tool.

Sumo allows you to implement proven marketing strategies on your site quickly and easily, resulting in reduced cart abandonment, increased average orders, and larger email lists.

What It’s Best For

The Sumo Shopify app is best for incentivizing customers.

Whether a customer is about to abandon their cart or depart from your virtual window, Sumo automatically creates targeted incentives to convert these browsers into shoppers. The app also provides data that lets you delve into customer interactions in your store.

Features of This Shopify App

This Shopify app allows you to incorporate simple, straightforward marketing techniques like cart reminders and exclusive offers. These strategies can help make your store successful.

Easy-to-use and easy-to-replicate in all campaigns, this Shopify app can help make your e-commerce dreams a reality.

Sumo Shopify Apps

Smile

Smile is a Shopify app and marketing tool that increases engagement to ensure you get more reviews on your products. This fun, effective plugin uses the power of emojis to help you increase engagement, build trust, and boost social response.

What It’s Best For

By providing a fun interface for your clients to leave feedback and reviews through emojis, the Smile Shopify app can help you build engagement, a metric that demonstrates to potential customers that your products are as good (if not better) than advertised.

Features of This Shopify App

The utility of this Shopify app makes it hard to beat. By using emojis as the preferred means of review, you eliminate the need for lengthy written responses. This makes it easier for your customers to share their experiences with your product, since all they have to do is click.

Smile Shopify Apps

Judge.me

Judge.me is a Shopify app and engagement tool that helps you grow your online store by generating reviews via all modern marketing channels: Web, email, push, and SMS.

What It’s Best For

This Shopify app is best for generating reviews without begging for them. With Judge.me, users of the app select an email template and Judge.me does the rest: ask past and current customers for reviews automatically.

Features of This Shopify App

As big fans of automation, we love how easy this Shopify app is for generating reviews for your products. Plus, Judge.me’s cross-functionality allows you to take those reviews on the road and share them across your social channels, expanding exposure and reaching new audiences.

Shopify apps Judge.me

Printful

The Printful Shopify app advertises itself as your print-on-demand solution. By handling all of the custom printing needs for your store, Printful makes it easy to create unique items. Printful also satisfies your orders’ inventory, production, and shipping components, covering the logistics so you can focus on design and curation.

What It’s Best For

The Printful Shopify app is best for stores that sell custom printed goods. By streamlining the print-to-production-to-delivery process, this Shopify app makes a seller’s life infinitely easier.

Features of This Shopify App

We’re all for streamlined processes, which is why Printful landed on this list of Shopify apps.

By eliminating extraneous steps from the printing and distribution process, Printful supports your store in offering a wide array of custom printed items and eliminates the need for unnecessary trips to your preferred shipping locale.

Printful Shopify Apps

Plug in SEO

The Plug In SEO Shopify app is an integration that continuously helps you optimize your content for SEO, among other traffic-driving features

Although it’s not better than manual SEO, this Shopify app helps you manage SEO optimization, and drive organic traffic to your shop, all through one simple plug-in.

What It’s Best For

This Shopify app isn’t just perfect for store owners who aren’t 100% comfortable handling their own SEO strategy—it’s for everyone. With help from this Shopify app, you can optimize and may rise in Google’s search results, making your business even more visible to potential customers using organic search.

Features of This Shopify App

The easy-to-use nature of this Shopify app also makes it a great choice for store owners wanting to increase their rank without spending a ton of time and effort digging into the nitty gritty of their rankings.

Shopify apps Plug In SEO

Sales Rocket

Sales Rocket is an all-in-one Shopify app that operates as a complete sales and marketing platform. The service boasts it can replace the forty apps you already have in rotation and goes the extra mile to streamline your store-related processes.

What It’s Best For

Sales Rocket was custom-made to increase your store load times and reduce spend on app charges, all while helping your store make money. By using features like scarcity and urgency timers, lead generators, and conversion boosters, Sales Rocket is designed to provide you with the power of many apps through a single platform.

Features of This Shopify App

With this Shopify app, you eliminate the need for extra apps that slow down your speed, resulting in decreased monthly costs.

Who doesn’t love to save money?

Sales Rocket Shopify Apps

Kit

Kit is the virtual assistant you didn’t know you needed.

Created to make your life easier, this Shopify app will help you increase sales and build awareness through implementing marketing strategies.

What It’s Best For

Kit helps you build easy, effective Facebook and Instagram ads. The app even goes the extra step of posting the ads for you, making social advertising simple. Kit also offers email marketing automation, sending emails to clients and prospects alike.

Features of This Shopify App

This Shopify app truly feels like you have your own personal marketing assistant. Kit will message you about marketing opportunities, identify opportunities to make sales, and integrate with your other Shopify apps.

In short, Kit is the personal assistant we’ve all dreamed of, but never imagined existed.

Shopify Apps Kit

SEO Site Audit

Site Audit provides a detailed site audit that gives you an unparalleled view of why your sales and conversions are not improving and why your site isn’t generating traffic. With this Shopify app, you can pinpoint problem areas and fix them with actionable steps from Site Audit.

What It’s Best For

This is the second SEO-facing Shopify app to make our list. While Plug In SEO helps you optimize existing content, SEO Site Audit does a deep dive of your entire site, giving you an unparalleled view of the inner-working of your site’s composition. (You can also use Ubersuggest for this.)

Features of this Shopify App

Data. Is. Awesome. Gaining a true understanding of what is and what is not performing well on your site will empower you to fix those issues, which will hopefully result in SEO success.

Vitals

Vitals is a Shopify app that is “vital” to your store’s success. With the functionality of 40 apps in one, Vitals helps you boost sales by increasing conversion rate and eliminating page speed issues.

What It’s Best For

This Shopify app is geared toward boosting every functionality of your site. From Facebook pixels to SEO, Vitals has solutions for all of your site-improvement needs

Features of This Shopify App

Vitals is the Swiss army knife of Shopify apps. By bundling so much functionality into one app, users get all the multi-app perks for less.

Shopify Apps Vitals

PushOwl

PushOwl is a Shopify app that helps your recover lost sales. Through an automatic sequence of push notifications, users are brought back to your cart.

This functionality eliminates the need to gather personal information, such as name or email address, making it that much easier to remind your customers of what they may have left behind.

What It’s Best For

This Shopify app is best for sellers without an abandoned cart recovery strategy. If this includes you, you definitely need to get PushOwl ASAP and start recovering abandoned carts.

With PushOwl, you can send push notifications via the browser and only require customers to use their browser. The push sequence is infinitely editable, allowing you to improve upon the original by altering timing, text, or incorporating a coupon.

Features of This Shopify App

We love this Shopify app for its ease-of-use. With PushOwl, there are no complicated forms to complete. It’s just a simple series of push notifications.

Shopify Apps PushOwl

Slutsats

There are many strategies to make your Shopify store work, and Shopify apps are an excellent place to start.

The ten highlighted apps are just a sampling of those that exist in the Shopify App Store, so your options abound.

Regardless of your budget, by incorporating some, one, or all of these Shopify apps into your Shopify strategy, you can improve your understanding of the platform and hopefully convert a customer or two.

What is your favorite Shopify app available in the Shopify App Store?

Neilpatel.com

APPAR

Best ASO Tips To Boost Your App Search In 2022

Publicerad

You need your application to be really effective in the overpopulated application market. Then, at that point, you will have to drive downloads to endure. So when it’s all said and done, you must account for yourself. Get your application the consideration it merits.

The uplifting news, however, is that customers love to download applications – last year, we downloaded in excess of 200 billion applications around the world, and that figure is set to increment to 258 billion every year by 2022 as cell phone reception increments.

Assuming you need to be seen and have your application downloaded by however many clients as could reasonably be expected, then, at that point, you should begin by taking a gander at the application store.

Underneath, we’ve assembled probably the best application store improvement methods to assist you with creating more downloads in 2021 and then some…

Start with Your Application Name 

The odds are you as of now have an extraordinary name for your application, yet an appropriately advanced application is about significantly more than marking.

Assuming you need to amplify transparency and guarantee you’re showing up when clients look for applications like yours, you ought to remember the primary keywords for your application name or title, comparable to how you’d make a title label while improving a site page.

You could begin with your application name so it tends to be plainly recognized, thus it appears on the home screen of gadgets.

Then, at that point, you can add a scramble or vertical bar prior to adding a few pertinent watchwords to your speciality, or even put your application name in quotes as we did with FORE Business Golf Networking.

Urge Users to Leave Reviews 

You could ask for reviews by clients through the means of your site, or through an in-application notice toward the finish of their meeting, yet make sure to restrict the number of pop-ups you execute with the goal that you don’t disturb or disappoint your clients, as this could urge them to erase your application.

We’d support all application engineers and entrepreneurs to react to criticism on their applications, as this can further develop client relations and resolve issues in an open arena.

Zero in on Your Application Depiction 

Your application depiction is your principle assemblage of text your landing page content, in a manner of speaking. Utilize a site like KeywordTool.io to discover information on your picked catchphrases to expand your openness. As portrayals are shortened, ensure you remember the main data for the initial three lines of your depiction, and afterwards add things like social confirmation, emoticon, and suggestions to take action to build commitment and downloads.

Incorporate Appealings Screen Captures 

Pictures and recordings won’t help your application rank, yet they will expand changes and assist clients with working out whether it’s an application they truly need.

There’s a little guide in empowering clients toward downloading your application if in any case, they’re not going to interface with it, or download and leave a negative survey when they understand it wasn’t what was promoted.

Assuming you need to ‘tart up’ your item page, then, at that point, you can add marking and extra text and data and designs to your recordings and screen capture, yet they ought not to diminish your item.

Pay for App Store or Play Store 

As we have SEO and pay-per-click, you need to work one next to the other (one is a gradual methodology with long haul benefits – the other is a speedy success yet requires an endless spending plan), application store promotions can be utilized to get the message out with regards to your new programming and assist you with positioning at the highest point of query items pages – in front of your opposition and enormous names in the application world.

Keep in mind, you’ll need to focus on the right crowd and art an advertisement that will assist you with changing over and that since you’re paying for situations, that doesn’t mean clients will download or cooperate with your application.

Wrapping Up!

You can employ a group of  App  Store Optimization Services suppliers to benefit a scope of application store improvement administrations, including watchword advancement, resource enhancement, and restriction to guarantee your application is seen by individuals that matter.

We have long periods of involvement in creating and showcasing applications and have assisted different customers with expanding their downloads by infiltrating rewarding and regularly undiscovered business sectors.

Author:
Prachi Gupta likes to write information about Digital Marketing Trends that can help audience to grow their business.

Fortsätt läsa

APPAR

WhatsApp will finally let users encrypt their chat backups in the cloud

Publicerad

WhatsApp said on Friday it will give its two billion users the option to encrypt their chat backups to the cloud, taking a significant step to put a lid on one of the tricky ways private communication between individuals on the app can be compromised.

The Facebook-owned service has end-to-end encrypted chats between users for more than a decade. But users have had no option but to store their chat backup to their cloud — iCloud on iPhones and Google Drive on Android — in an unencrypted format.

Tapping these unencrypted WhatsApp chat backups on Google and Apple servers is one of the widely known ways law enforcement agencies across the globe have for years been able to access WhatsApp chats of suspect individuals.

Now WhatsApp says it is patching this weak link in the system.

“WhatsApp is the first global messaging service at this scale to offer end-to-end encrypted messaging and backups, and getting there was a really hard technical challenge that required an entirely new framework for key storage and cloud storage across operating systems,” said Facebook’s chief executive Mark Zuckerberg in a post announcing the new feature.

Store your own encryption keys

The company said it has devised a system to enable WhatsApp users on Android and iOS to lock their chat backups with encryption keys. WhatsApp says it will offer users two ways to encrypt their cloud backups, and the feature is optional.

In the “coming weeks,” users on WhatsApp will see an option to generate a 64-digit encryption key to lock their chat backups in the cloud. Users can store the encryption key offline or in a password manager of their choice, or they can create a password that backs up their encryption key in a cloud-based “backup key vault” that WhatsApp has developed. The cloud-stored encryption key can’t be used without the user’s password, which isn’t known by WhatsApp.

Image Credits: WhatsApp/supplied

“We know that some will prefer the 64-digit encryption key whereas others want something they can easily remember, so we will be including both options. Once a user sets their backup password, it is not known to us. They can reset it on their original device if they forget it,” WhatsApp said.

“For the 64-digit key, we will notify users multiple times when they sign up for end-to-end encrypted backups that if they lose their 64-digit key, we will not be able to restore their backup and that they should write it down. Before the setup is complete, we’ll ask users to affirm that they’ve saved their password or 64-digit encryption key.”

A WhatsApp spokesperson told TechCrunch that once an encrypted backup is created, previous copies of the backup will be deleted. “This will happen automatically and there is no action that a user will need to take,” the spokesperson added.

Potential regulatory pushback?

The move to introduce this added layer of privacy is significant and one that could have far-reaching implications.

End-to-end encryption remains a thorny topic of discussion as governments continue to lobby for backdoors. Apple was reportedly pressured to not add encryption to iCloud Backups after the FBI complained, and while Google has offered users the ability to encrypt their data stored in Google Drive, the company allegedly didn’t tell governments before it rolled out the feature.

When asked by TechCrunch whether WhatsApp, or its parent firm Facebook, had consulted with government bodies — or if it had received their support — during the development process of this feature, the company declined to discuss any such conversations.

“People’s messages are deeply personal and as we live more of our lives online, we believe companies should enhance the security they provide their users. By releasing this feature, we are providing our users with the option to add this additional layer of security for their backups if they’d like to, and we’re excited to give our users a meaningful advancement in the safety of their personal messages,” the company told TechCrunch.

WhatsApp also confirmed that it will be rolling out this optional feature in every market where its app is operational. It’s not uncommon for companies to withhold privacy features for legal and regulatory reasons. Apple’s upcoming encrypted browsing feature, for instance, won’t be made available to users in certain authoritarian regimes, such as China, Belarus, Egypt, Kazakhstan, Saudi Arabia, Turkmenistan, Uganda and the Philippines.

At any rate, Friday’s announcement comes days after ProPublica reported that private end-to-end encrypted conversations between two users can be read by human contractors when messages are reported by users.

“Making backups fully encrypted is really hard and it’s particularly hard to make it reliable and simple enough for people to use. No other messaging service at this scale has done this and provided this level of security for people’s messages,” Uzma Barlaskar, product lead for privacy at WhatsApp, told TechCrunch.

“We’ve been working on this problem for many years, and to build this, we had to develop an entirely new framework for key storage and cloud storage that can be used across the world’s largest operating systems and that took time.”

TechCrunch

Fortsätt läsa

APPAR

Dispo launches a test to gauge user interest in selling their photos as NFTs

Publicerad

Dispo, the photo-sharing app that emulates disposable cameras, started rolling out a test yesterday that will record user interest in selling photos as NFTs. Some users will now see a sell button on their photos, and when they tap it, they can sign up to be notified when the ability to sell Dispo photos launches.

CEO and co-founder Daniel Liss told TechCrunch that Dispo is still deciding how it will incorporate NFT sales into the app, which is why the platform is piloting a test with its users. Dispo doesn’t know yet what blockchain it would use, if it would partner with an NFT marketplace or what cut of sales Dispo would take.

“I think it’s safe to say from the test that there will be an experience native to the Dispo app,” Liss said. “There are a number of ways it could look — there could be a native experience within Dispo that then connects through an API to another platform, and in turn, they’re our partner, but to the community, it would look native to the Dispo app.”

Image Credits: Dispo

This marks a new direction for the social media app, which seeks to redefine the photo-sharing experience by only letting users see the photos they took at 9 AM the next morning. From Dispo’s perspective, this gimmick helps users share more authentically, since you take one photo and then you’re done — the app isn’t conducive to taking dozens of selfies and posting the “best” image of yourself. But though it only launched in December 2019, Dispo has already faced both buzzy hype and devastating controversy.

Until about a year ago, the app was called David’s Disposables, named after co-founder and YouTuber David Dobrik. The app was downloaded over a million times in the first week after its release and hit No. 1 on the App Store charts. In March 2021, the app dropped its waitlist and relaunched with social network features, but just weeks later, Insider reported sexual assault allegations against a member of Vlog Squad, Dobrik’s YouTube prank ensemble. In response, Spark Capital severed ties with the company, leading to Dobrik’s departure. Other investors like Seven Seven Six and Unshackled Ventures, which contributed to the company’s $20 million Series A round, announced that they would donate any profits from their investments in Dispo to organizations working with survivors of sexual assault.

Liss told TechCrunch in June, when the company confirmed its Series A, that Dobrik’s role with the company was as a marketing partner — Liss has been CEO since the beginning. In light of the controversy, Liss said the app focused on improving the product itself and took a step back from promotion.

According to data from the app analytics firm SensorTower, Dispo has reached an estimated 4.7 million global installs to date since launch. Though the app saw the most downloads in January 2020, when it was installed over 1 million times, the app’s next best month came in March 2021, when it removed its waitlist — that month, about 616,000 people downloaded Dispo. Between March and the end of August, the app was downloaded around 1.4 million times, which is up 118% year over year compared to the same time frame in 2020 — but it should be expected that this year’s numbers would be higher, since last year, the app’s membership was exclusive.

Image Credits: Dispo

Now, with the announcement that Dispo is pursuing NFTs, Liss hopes that his company won’t just change how people post photos, but what the relationship will be between platforms and the content that users create.

“Why NFTs? The most powerful memories of our lives have value. And they have economic value, because we created them, and the past of social media fails to recognize that,” Liss told TechCrunch. “As a result, the only way that a creator with a big following is compensated is by selling directly to a brand, as opposed to profiting from the content itself.”

Adding NFT sales to the app offers Dispo a way to profit from a cut of user sales, but it stands to question how adding NFT sales could impact the community-focused feel of Dispo.

“I think there is tremendous curiosity and interest,” Liss said. “But these problems and questions are why we need more data.”

TechCrunch

Fortsätt läsa

Trendigt

sv_SESvenska