TikTok expands Shopify partnership, pilots TikTok Shopping in US, UK and Canada

TikTok is moving into e-commerce. The company announced this morning an expanded partnership with e-commerce platform Shopify, as well as a pilot test of TikTok Shopping among select Shopify merchants…

How we got 75% more e-commerce orders in a single A/B test for this major brand

The Conversion Wizards, a conversion rate optimization (CRO) consultancy, was entrusted with boosting the conversion rates of a multibillion dollar company. We used research to optimize the page and ran…

TikTok wants you to send video resumes directly to brands to land your next gig

A new pilot program from TikTok would inject a little LinkedIn into the youthful video-based social network. TikTok announced that, starting today, it will invite users to submit video resumes…

The deplatforming of President Trump

After years of placid admonishments, the tech world came out in force against President Trump this past week following the violent assault of the U.S. Capitol building in Washington D.C….

10 Useful Shopify Apps

By subscribing to Shopify’s e-commerce platform, Shopify customers can harness the platform’s shopping cart solution to sell, ship, and manage products. Founded in 2004, the e-commerce platform now reports an annual gross…

4 views on the future of retail and the shopping experience

The global spread of COVID-19 and resulting orders to shelter in place have hit retailers hard. As the pandemic drags on, temporary halts are becoming permanent closures, whether it’s the…

Shopify joins Facebook’s cryptocurrency Libra Association

After eBay, Visa, Stripe, and other high-profile partners ditched the Facebook-backed cryptocurrency collective, Libra scored a win today with the addition of Shopify. The ecommerce platform will become a member…