In a digital world with countless options, the food and beverage industry has been recently leaning heavily on Snapchat. Why is that? Is it because of...
Co-Founder of fishbat media, LLC., Keynote Speaker, SEO Specialist. Featured in Newsday, Street Insider, and hundreds of other publications. getty In a rapidly evolving consumer landscape...
Social media is now a crucial part of how consumers discover new CPG products. From brand accounts to online influencers, huge shares of the more...
The CPG customer journey is now more nuanced than it’s ever been, with steady expansions in the ways shoppers can discover, research, and ultimately purchase...
From search to influencers, TikTok to Instagram, Amazon to mom-and-pop shops, CPG customers have never before had as many ways to discover and purchase day-to-day essentials...
Today, Yahoo announced a new integration with MikMak that makes the ecommerce platform’s add-to-cart functionality and customer insights available for advertisers. Advertisers will be able to...
