Amid a period of broader change, in the wake of the pandemic (are we in the wake yet?), LinkedIn says that almost half of all employees...
The average time a person spends on a web page is 54 seconds. That’s not a lot of time, but you may be able to entice...
Successfully creating and scaling content is tough without a defined and robust content development process. Last year, the marketing team at Ahrefs published over 150 articles...
“It’s provocative [for us] to position ABM as entirely different from the status quo of demand gen,” said Jodi Cerretani, senior director of demand generation at...
We’ve created these 8 fundamental points to make writing effective email marketing subject lines quick and easy. The Self-Interest Email Subject Line These are your bread...
Updated April 25, 2022 “Please don’t read this article.” That’s the unintentional plea made by content writer after content writer. They craft a boring lead that...
Some marketing managers forget about social media leads. They often focus on leads they generate through their website or email marketing. However, social media channels like...
Congratulations to all you B2B sales and marketing warriors! You’ve made lemonade from COVID lemons by dramatically improving efficiency of your sales process during the pandemic....
Government organizations can implement computer vision in smart cities to maintain social distancing and avoid stampedes and other disasters in crowded areas. As the global population...
The use of chatbots in business is on the rise. But why chatbot for business is crucial. They offer a number of advantages that can be...