Google Ads Lets Users Optimize Video Ads at the Campaign Level

Google Ads is letting advertisers set conversion actions at the campaign level for video ads. Previously, with respect to video campaigns, Google Ads users could only set conversion actions at…

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With $15M round and 100K tablets sold, reMarkable CEO wants to make tech ‘more human’

The reMarkable tablet is a strange device in this era of ultra-smart gadgets: A black and white screen meant for reading, writing, and sketching — and nothing more. Yet the…

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Facebook’s Workplace hits 3M paying users, launches Portal app in a wider push for video

The rapid rise of Slack — which has recently broken the 100,000 mark for paying businesses using its service — has ushered in a rush of competition from other companies…

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Lawyers for former Tinder execs file to dismiss ‘retaliatory’ defamation lawsuit

Last week, former Tinder CEO Greg Blatt filed a defamation lawsuit against Sean Rad and Rosette Pambakian, who are part of a group of Tinder founders and former executives who…

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Google is Testing Search Results Without URLs

Google appears to be testing the complete removal of URLs from search results, displaying only the website name instead. This was spotted by a Reddit user who shared the following…

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Google Search Console Adds New Reports for Video Search Results

Google is adding two new reports in Search Console that provide site owners with more data on video search results. The reports are designed to help SEOs and site owners…

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Instagram is killing its creepy stalking feature, the Following tab

Instagram is removing its Following tab, a feature that became better known as a stalking tool than one to aid with new account discovery, as the company had intended. Today,…

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Email marketing: Understanding the elements of Permission

As we were developing the first-ever Periodic Table of Email Optimization and Deliverability, which we launched at the MarTech Conference in Boston recently, we consulted with many email experts to…

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Mobile conversions rising, but desktop conversions still 93% more valuable, study says

Despite the fact mobile devices are now the dominant way that consumers browse and search the internet, mobile ad clicks and conversions are less valuable than those on the desktop….

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An interview with Dr. Stuart Russell, author of “Human Compatible, Artificial Intelligence and the Problem of Control”

(UC Berkeley’s Dr. Stuart Russell’s new book, “Human Compatible: Artificial Intelligence and the Problem of Control, goes on sale Oct. 8. I’ve written a review, “Human Compatible” is a provocative…

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