SEARCHENGINES
Google Ads Fixes Latency Issues & Weird Error Messages In Ad Console
It seems like for the past few days advertisers have been complaining about the Google Ads console being slow with some latency issues and sometimes that weird error messages were coming up. This lead to a lot of frustration and slowed down some PPC marketers day-to-day jobs. Well, as of last night at 9pm ET, Google said they fixed those issues.
The Google Ads status dashboard posted a message around 6pm ET yesterday, February 23rd saying “We’re investigating reports of an issue with Google Ads. We will provide more information shortly. The affected users are able to access Google Ads, but are seeing error messages, high latency, and/or other unexpected behavior.” Then a few hours later at around 9pm ET, Google said the issue was resolved saying “The problem with Google Ads has been resolved. We apologize for the inconvenience and thank you for your patience and continued support.”
Google’s Ads Liaison also posted about it:
The problem with Google Ads has been resolved. We apologize for the inconvenience and thank you for your patience and continued support. https://t.co/69d5y02KKp
— AdsLiaison (@adsliaison) February 24, 2022
As I reported last night at Search Engine Land, there were numerous complaints both on Twitter and in the Google Ads Forums about latency issues and weird errors in the Google Ads Console.
Here are some of those complaints:
Sharing here: https://t.co/2dBRtcwy8u
— AdsLiaison (@adsliaison) February 23, 2022
We’re working on it, but in the meantime, You’ve Got Mail! to check on
— Ginny Marvin (@GinnyMarvin) February 23, 2022
Yeah, there are times where the web interface will just not work at all. Clearing cache, trying different browsers, etc… and still get the red bar of death.
— Lawrence Chasse (@lchasse) February 23, 2022
It is painfully slow some times, and that’s frustrating when I’m trying to get work done fast.
There’s always Google Ads Editor but I’m just not as efficient using that interface and it doesn’t suit my workflow. And… why should I have to do that?
— Jason King, Nonprofit Techie (@jasoncsking) February 24, 2022
Google Ads speed these days = pic.twitter.com/b0wYbHBjIb
— Amanda Is Vaccinated AF (@FindingAmanda) February 23, 2022
Thanks, I’ve passed this along to the team.
— AdsLiaison (@adsliaison) February 23, 2022
Google Ads UI has been broken for weeks but the last 48 hours are painful. Minutes to load reports, timeouts, errors but no updates on the https://t.co/zmomA7lxQq dashboard. @adsliaison Can this be looked into? Many tweets confirming same behaviour. #ppcchat #googleads
— Ryan Berry (@RyanCorner) February 23, 2022
The @GoogleAds UI has become almost unusable – extremely slow loads, red bar of death, etc. At what point can we start billing Google for our time wasted just waiting? 🙂 #ppcchat
— Melissa L Mackey (@beyondthepaid) February 22, 2022
Has the Google Ads interface been snappier for you today?
Forum discussion at Twitter.
SEARCHENGINES
Mikhail Parakhin Confirms He Is No Longer Working On Copilot At Microsoft
Mikhail Parakhin, the former head of Bing Search and Microsoft Advertising at Microsoft, confirmed he is no longer working on the Copilot project. He stepped down as the head of Bing Search and Microsoft Advertising weeks ago after Microsoft hired Mustafa Suleyman as the CEO of AI at Microsoft.
We knew Mikhail Parakhin was planning to work on something new but now Mikhail Parakhin confirmed that he is no longer working on Copilot.
He said on X, “Not working on Copilot anymore, onto new things.”
I did follow up and asked if “onto new things” means new things within Microsoft or new things at a new company but I did not hear back on that. His LinkedIn profile still shows he is at Microsoft.
Here are those posts:
I know, those were the best 🙂
— Mikhail Parakhin (@MParakhin) May 9, 2024
Not working on Copilot anymore, onto new things.
— Mikhail Parakhin (@MParakhin) May 9, 2024
I am super interested in what Mikhail is working on now and I suspect he will tell us soon.
I deeply miss his transparent and frequent posts about what Microsoft is working on with Copilot and Bing Search…
Forum discussion at X.
SEARCHENGINES
Daily Search Forum Recap: May 10, 2024
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.
Google says site reputation abuse is not about links, it is about content. Google Local Service Ads ranking removed proximity as a ranking signal. Google Shopping may soon tell searchers how many shoppers purchased at your e-commerce site. Google Local panels now can show the owner of the business. Mikhail Parakhin from Microsoft confirmed he is no longer working on Copilot. Plus, I posted the weekly SEO video recap.
Search Engine Roundtable Stories:
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Google: Site Reputation Abuse Isn’t About Linking
Danny Sullivan, Google’s Search Liaison, made it crystal clear that the site reputation abuse policy has zero to do with linking. This means that who you link to and/or who links to you has no impact on this new policy that Google began enforcing with manual actions earlier this week. -
Google May Show How Many Shoppers Purchased On Your E-Commerce Site
Google has sent some Google Merchant Center e-commerce site managers notifications that a new annotation may begin to show up in the search results next to their site’s listing that shows how many searchers purchased on your site. It may read, “1K shopped here recently.” -
Google: Proximity Not A Relevancy Factor For Local Service Ads
Google has updated its Local Services Ads help document on ad rankings to remove the line around “proximity to potential customers’ locations” is a ranking factor for those ads. Ginny Marvin, the Google Ads Liaison, said the document was updated but there was no recent or “sudden change to ranking considerations” to LSA rankings or positions. -
Google Local Panel With Owner Attribute
Google can show the owner of the business in the local panels in the Google search results. I suspect this is not new but I don’t believe I’ve seen this before, where Google will add an “owner” attribute to the local panel. -
Mikhail Parakhin No Longer Working On Copilot At Microsoft
Mikhail Parakhin, the former head of Bing Search and Microsoft Advertising at Microsoft, confirmed he is no longer working on the Copilot project. He stepped down as the head of Bing Search and Microsoft Advertising weeks ago after Microsoft hired Mustafa Suleyman as the CEO of AI at Microsoft. -
Google Ads Cyclone Money Machine
I found this photo funny. It is one of those cyclone money machines that money flies around in, and a person inside is supposed to try to grab as much money as possible. Well, there is a Google Ads logo on this one. Oh, the irony of this photo… -
Search News Buzz Video Recap: Google Search Ranking Volatility, Site Reputation Abuse Enforcement, Pichai On Search Quality, HCU Recovery & More
Google may have had two search ranking algorithm updates, one around May 9th and one around May 3rd. Google began its site reputation abuse policy enforcement this week with manual actions, and it is not about linking. Google said sites may recover from the helpful content update. Sundar Pichai, Google’s CEO, responded…
Other Great Search Threads:
Search Engine Land Stories:
Other Great Search Stories:
Analytics
Industry & Business
Links & Content Marketing
Local & Maps
Mobile & Voice
SEO
PPC
Search Features
Other Search
Feedback:
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SEARCHENGINES
Google Search Ranking Volatility, Site Reputation Abuse Enforcement, Pichai On Search Quality, HCU Recovery & More
For the original iTunes version, click here.
Google may have had two search ranking algorithm updates, one around May 9th and one around May 3rd. Google began its site reputation abuse policy enforcement this week with manual actions, and it is not about linking. Google said sites may recover from the helpful content update. Sundar Pichai, Google’s CEO, responded to search quality issues in an interview. Google is now hiding the number of search results under the tools menu. Google will remove the disavow link tool at some point. Gemini stopped linking to sources. Google renamed AI Answers back to AI Overview. Google is testing a new Notes button in Search. Google SGE said you should drink urine to pass a kidney stone. Google has product review summary labels. Google may show searchers how many people purchased on your e-commerce site. Google Ads new Performance Max for marketplaces. Rumors of 25% of Google Ads accounts being audited are false. Bing is testing clearer distinctions between free and paid search results. Google LSAs ranking help document removed that proximity is used for ranking. Google Local Business Profiles is testing a new review listing. Google Search is testing showing only local results for near me queries. Google Analytics gained Google Ads conversion performance beta reporting. Statcounter said Google didn’t lose market share, it was a bug in the reporting. That was the search news this week at the Search Engine Roundtable.
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