Entireweb Articles

How to Calculate Your Lead Generation Goals [Free Calculator]

To hit revenue and growth goals, your company needs customers. To get customers in an inbound world, your marketing team is responsible for generating leads and...

SEARCHENGINES4 weeks ago

Business Profile Hotel Rates, Feedless Onboarding & Travel Goals With Performance Max

Google announced last week a bunch of new travel ad and local features. These include the ability to add hotel rates directly on Google Business Profile,...

16 Leadership Goals Every Business Leader Should Have

MARKETING1 month ago

16 Leadership Goals Every Business Leader Should Have

Outstanding leadership is key to any organization’s success. Without it, a business is prone to low morale and frequent turnover. One way to help yourself grow...

Snapchat Publishes Third Annual 'CitizenSnap' Report, Highlighting Progress Towards Social Good Goals

SOCIAL1 month ago

Snapchat Publishes Third Annual ‘CitizenSnap’ Report, Highlighting Progress Towards Social Good Goals

Snapchat has published its third annual ‘CitizenSnap Report’, which outlines how the company is progressing towards its various environmental, social, and governance goals, and how it’s...

Creating SMART SEO Goals For Your Enterprise Business

SEO2 months ago

Creating SMART SEO Goals For Your Enterprise Business

A goal is only as useful as the thoughtfulness of creating it. Like many overused marketing terms and cliches, a “goal” can become an overbearing or...

4 Content Marketing Goals That Really Matter to the Business

MARKETING2 months ago

4 Content Marketing Goals That Really Matter to the Business

Updated May 16, 2022 Have you ever heard a sales leader or business exec disparage content marketing or wonder about its business value? They believe the...

Google Ads Performance Max Gains Customer Acquisition Goals, New Insights & Upgrade Tool

SEARCHENGINES2 months ago

Google Ads Performance Max Gains Customer Acquisition Goals, New Insights & Upgrade Tool

Google announced three new features to Performance Max campaigns in Google Ads. These including New customer acquisition goals, new Performance Max insights reports, a one click...

Universal Analytics Goals Can Now Be Imported Into Google Analytics 4

SEARCHENGINES3 months ago

Universal Analytics Goals Can Now Be Imported Into Google Analytics 4

Google has rolled out an import tool for migrating your goals from Universal Analytics 3 to Google Analytics 4 for conversion tracking purposes. The goals migration...

Good morning: Short-term and long-term goals

MARKETING4 months ago

Good morning: Short-term and long-term goals

MarTech’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s digital marketing leader. If you would like to read this before...

Only 11% of CMOs say they have achieved digital transformation goals

MARKETING4 months ago

Only 11% of CMOs say they have achieved digital transformation goals

The digital transformation journey is neither easy nor quick, which is why only 11% of global CMOs say they have completed it, according to a new...