63% of Consumers Don’t Know How Search Results Are Categorized

A study of US consumers conducted this holiday season shows that many don’t fully understand what goes into ranking web pages in search results. BrandVerity, an online brand protection company,…

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Google Releases Study of 2019 Holiday Shopping Trends

Google has released new behavioural insights into 2019 holiday shoppers, with tips on how to sell to US consumers. According to Google’s data, mobile searches for “best deals” have grown…

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Google Reveals the Top Halloween Costume Searches for 2019

Google has released its annual edition of ‘Frightgeist’ – a roundup of the year’s top Halloween costume searches. Whether you’re looking to target last-minute shoppers, or perhaps looking for some…

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