AdTech company MediaMath has released survey findings that show an overwhelming majority (84%) of consumers are more likely to trust brands with a privacy-safe approach to...
Are you more concerned about the security of your online information than you were last year? A raft of high profile hacks, along with reports of...
Consumers are showing greater concern over how data is gathered online and in apps and smart devices, according to a new study by GroupM, the media...
Imagine for a moment your social security and driver’s license numbers are stolen – and not by your own devices. You didn’t leave your purse in...
Meta is looking to provide more transparency over how it utilizes Facebook user data, and what you can do to control such, via a new ‘Privacy...
In the year ahead, successful marketers will be using data to initiate more communications while respecting consumers’ privacy. In many cases, one of the most important...
You may not know it but all of the tempting emails that you receive at 3pm on Friday (maybe showcasing the latest office chair on sale!),...
WhatsApp said on Friday it will give its two billion users the option to encrypt their chat backups to the cloud, taking a significant step to...
Facebook’s lead regulator in the European Union must “swiftly” investigate the legality of data sharing related to a controversial WhatsApp policy update, following an order by...
A change to TikTok’s U.S. privacy policy on Wednesday introduced a new section that says the social video app “may collect biometric identifiers and biometric information”...