If you’re looking to boost your e-commerce store’s sales, you’re probably interested in referral marketing. Referral marketing is a powerful way to get new customers because...
Swinging side-to-side to a Chinese ditty, young Taiwanese perform the viral ‘kemusan’ dance at a night market competition – Copyright AFP Sam Yeh Sean CHANG Swinging...
If you’re a TikTok girlie, you’ve probably seen videos that feature Halara clothing. If you’re also a marketer, you may be wondering: How did the brand...
In a world that’s increasingly online, the creator economy is primed for the spotlight. Digital video consumption has reached an all-time high, led by creator content,...
One video in particular, featuring four Golden Corral staff members dancing to Burna Boy’s “Ye,” was shared on the establishment’s Instagram account in early December. Since...
TikTok is many things: a music discovery platform, an entertaining way to waste an hour (or two), a search engine, and, most recently, an e-commerce app....
Love it or hate it, social media is all about what’s “in” and popular. So, it’s no wonder that as TikTok has grown so have TikTok...
Popular apparel brand The North Face posted a crazy marketing stunt on TikTok recently. In a video, they delivered a rain jacket to a woman at...
Want to learn how the experts create viral content? We talked to Brian Kearney to learn how on the lastest SEJ Show episode. The post Secrets...
Viral video success doesn’t happen often. For brands, especially in industries like insurance, consumers treat their content as an uninspiring necessity – not a source of...
