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After rolling out its own branded content tags for posts last month, LinkedIn has now also added a new search functionality for branded content partnerships, which...
In a bid to understand the far-reaching implications of artificial intelligence (AI), Google announced the launch of the Digital Futures Project. The initiative is designed to...
A viral image of a giant Irish Greyhound has left netizens wondering whether it is a real photograph or an AI-generated image. The sepia-toned picture was...
Kyndryl, an IT infrastructure services provider, has partnered with HMRC through to end of September 2024. Drawing on Kyndryl’s position in managed services, the deal will...
Once upon a time, guest posting could make your Google positions climb. People would write one article, add backlinks including their most important keyphrases (for instance,...
Having a strong LinkedIn game is no longer an option. What we’re witnessing in today’s tough economy is the inevitable rise of social selling. This trend...
For any paid media campaign that’s not running on pure awareness, there’s nearly always some form of goal conversion associated. Whether it’s a purchase of a...
Facebook owner Meta is working on an artificial intelligence (AI) system that it hopes will be more powerful than GPT-4, the large language model developed by...
Looking for ways to get more out of your influencer marketing campaigns? With entertainment-based platforms on the rise, and traditional social networks leaning more into short-form...
I drove out to see David Iwanow at the Reckitt offices in New Jersey to chat SEO. David is the Head of Search at Reckitt, he...