Representative image (source: iStock) With the proliferation of smartphones, accessible internet connectivity and innovative digital platforms, e-commerce in India has witnessed an unprecedented surge. These factors...
Image used for representative purpose Alcohol advertising may be banned in India, but marketers are still finding ways to leverage digital marketing to reach relevant audiences....
X recently revealed that a partnership had been formed to enhance brand safety precautions for advertisers on the platform. This move is particularly significant as the...
It didn’t even take a full 24 hours for Elon Musk’s new Twitter logo to start drawing fire — or for some observers to infuse it...
SpaceX and Tesla boss Elon Musk bought Twitter in October 2022 – Copyright AFP Agnes BUN Twitter owner Elon Musk said Saturday that the social media...
Open this photo in gallery: David Eby, Premier of British Columbia, speaks to media at the Council of the Federation Canadian premiers meeting at The Fort...
The “TikTok made me buy it” era is over. Well, not quite, but it isn’t the only platform where users sincerely engage with sponsored content—Spotify is...
Microsoft Advertising is tightening policies, adding enforcement details, restricting ads due to laws. New rules target medical, adult, gambling, and alcohol promotions. Microsoft Advertising is updating...
Microsoft announces the launch of Predictive Targeting, an artificial intelligence-powered advertising tool. The technology relies on machine learning to help advertisers reach new, receptive audiences and...
A strike of sorts began on Reddit on June 12, when thousands of volunteer moderators set their forums to private, temporarily depriving users of the ability...