5 Essential Facebook Ads Audiences for 2020

Happy Q1 advertisers! The start of a new year and a new decade is truly a busy time where we all finalize 2020 budgets, assess the damage from 2019, and…

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5 Tools to Find Your Audience on Paid Social Platforms

Preparing to launch a new social media marketing campaign can be a daunting task. The first big hurdle you have to tackle is figuring out what platform or channel is…

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Are Facebook PPC Campaigns Worth It In 2020?

Are Facebook PPC campaigns worth it in 2020? Are they a good fit for targeting your audience? Fair question, taking into consideration all the Facebook drama happening lately. Since Facebook ad…

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[Hero Academy Video] Targeting the Right Audience in Microsoft Advertising

Search has gone through an evolution. As marketers, we used to be focused on keyword targeting and what someone was searching for at that time. But now the focus has…

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