“Bad” digital ad spending is very bad for the environment. That’s the finding of Scope3’s State of Sustainability Report which found that media properties with the...
It’s getting to be somewhat exhausting watching people who don’t understand Section 230 insisting they have a simple solution for whatever problems they think (mostly incorrectly)...
You finally did it. Your team worked hard to get the content ready for the next 30 days. It all fits well on the editorial calendar,...
Yoast SEO plugin founder, Joost de Valk, published a critical appraisal of the WordPress user interface (UI), saying that it makes it “harder to use” and...
Welcome to the first video recap of 2023, where I start with the January 2023 Google webmaster report. I then explain how the Google helpful content...
Lizzi Sassman from Google said in this morning’s Google SEO office hours that using the anchor text “here,” the text for your hyperlink, is simply “bad...
Google’s John Mueller provided some advice on a site that seemed to have been hit due to bad links. He said on Mastodon, “If you’ve built...
Client relationship building is a large part of your long-term business growth. Your partnerships reflect your brand and your services, which is why you need to...
John Mueller shared on Mastodon that he met with someone who relies on screen readers to consume the web. And he explained to him how old-school...
In this age of online reviews, your brand’s reputation is paramount. Before visiting a business, 63.6% of consumers check Google reviews. And 35% of people ranked...