As marketers, we thrive on data.
You just applied a dose of shampoo to your hair. You finished your best singing-in-the-shower rendition of Ed Sheeran’s “Shivers” when BAM! That once-in-a-lifetime genius marketing...
In the pursuit of more granular first-party data to better inform marketing campaigns and business decisions of all kinds, conversation intelligence is a field well worth...
Are there upsides to the volatility inherent to SEO with all of its Google updates, changing consumer behaviors, and constantly evolving technology? And just how important...