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Google’s John Mueller responded to some concerns on Reddit about “toxic links.” He was asked where do these toxic links come from, in which he replied...
The goal of martech is to add value for business and customer via personalized experiences which increase brand engagement. Loyalty programs seem like the perfect channel...
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Are you a victim of so-called “link building experts”? Do the methods, results, and communication about their backlink services seem odd? Sadly, there are a lot...
The AMP cache URL is the URL that looks like https://www.google.com/amp/s/ followed by your site’s details. You do not have fully control over that URL, so...
Google’s John Mueller said on Twitter he would recommend again changing URLs and then changing them back, and repeating that, for SEO reasons. The individual wanted...
Do hashtags actually help to improve the reach of your posts on Instagram? The pervading belief has been that they do, but recently, Instagram Chief Adam Mosseri poured...
Google’s John Mueller responded to a complaint that Google’s search algorithms around crawling and indexing are being lazy. John said on Twitter “algorithms like those used...
Views of YouTube Shorts count toward a channel’s total watch time, but they don’t count toward eligibility in the YouTube Partner Program (YPP). Channels in the...
We’re all looking for a little escape right now. Life can be pretty stressful, and the last few years have been nothing if not challenging. So...
We’re told hindsight is 20/20. But hindsight doesn’t always tell you where you need to go. In fact, when it comes to research, it only tells...
