30-second summary: A visual identity is all the graphic elements that represent your brand making it unique and recognizable When visual identity is build consistently across...
Despite Google’s continuing delay in deprecating third-party cookies, marketers now regard evaluating identity solutions as an urgent priority. Publishers are feeling the pressure, too. Compared with...
OneSpan, a digital agreements security company, has expanded its OneSpan Cloud Authentication service with BankID. BankID first launched with OneSpan in September 2021 and has already...
Microsoft. Salesforce. Cisco. The common element that contributed to the success of these SaaS companies is their strong brand identity. Brand identity signifies how the target...
Cloud computing has played a pivotal role in navigating the digital transformation journey of businesses across the globe. However, the current multi-cloud and hybrid cloud...
Marketing is undergoing a monumental shift as third-party cookies are phased out, and the spicket on mobile data is down to a trickle. For most marketers,...
Research has shown that Gen Z consumers are increasingly looking to spend with brands that take a stand on social issues, with social media platforms providing...
An identity resolution platform can be a key tool to enable brand marketers to understand with confidence who their customers are and how to comply with...
Microsoft Advertising now requires advertiser identity verification to ensure that customers see ads from trusted sources, which improves customer experiences, the company said. “As part of...
The perfect storm has been brewing around digital identity for some time. We’ve got Google’s ever-impending deprecation of third-party cookies set to take effect in 2023;...