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Google’s Search Advocate John Mueller says hreflang implementation doesn’t have to be as complicated as people think. Hreflang is one of the more confusing aspects of...
There’s far more than tech to martech. That may seem counterintuitive, but the longer I work in this field, the more I realize it’s true. Especially...
When considering a customer data platform, many people ask questions like: How do I pick the right one? Do I need a data lake along with...
A lot of research and planning goes into selecting the right customer data platform. But once you’ve decided on a CDP to implement, you have to...
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