Every year, we see new trends entering the world of email marketing. Source link
Retail media networks have taken digital advertising by storm over the last two years. The close connection that retailers have with their customers provides an opportunity...
The pandemic aside, Google has taken us through a pretty wild ride since 2020 to today and there are tons of predictions of what could happen...
Microsoft makes three predictions for product categories that will increase ad clicks in the new year and advises how to optimize campaigns accordingly. According to a...
We’re nearing the end of yet another year, and what a chaotic 12 months it’s been for the major social networks. Meta continued its gradual decline,...
As a blend of robotics, machine learning, and artificial intelligence (AI), automation takes care of the mundane tasks we’d rather not spend time on, the work...
The world around us is constantly changing — it only makes sense that the marketing world does too. Every year, marketers pull out the crystal ball...
2022 will be another year of growth for streaming services, Smart TV adoption and ad-supported video on demand (AVOD). The CTV landscape will continue to mature...
Next year, e-commerce will be a driving force in how marketers engage with customers. E-commerce strategies will penetrate channels like TV, social media and in-store experience,...
In the year ahead, successful marketers will be using data to initiate more communications while respecting consumers’ privacy. In many cases, one of the most important...
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