Salesforce has announced an integration between Salesforce Commerce Cloud and Google Merchant Center to help merchants highlight the availability of products in stores. The move builds...
Vala Afshar Vala Afshar-UMassLowell As someone so active on social media, it may come as a surprise that Salesforce Chief Digital Evangelist, Vala Afshar, considers himself...
Duncan is an award-winning editor with more than 20 years experience in journalism. Having launched his tech journalism career as editor of Arabian Computer News in...
More than 150,000 companies are Salesforce customers. Salesforce’s share of the CRM market is about 25%. Few customers take advantage of the thrice-yearly release updates rolled...
Customer intelligence company Acxiom has joined the Salesforce AppExchange Genie Collection, empowering brands to better understand their customers, drive personalisation at scale and unlock new opportunities...
Salesforce unveiled an array of new automation features for its marketing, commerce, service and sales offerings this week. Marketing Cloud’s Account Engagement API enhancements are designed...
With Salesforce Connections taking place in person this week, the cloud-native vendor dropped a long list of announcements about its Commerce and Marketing Cloud offerings, including...
In a new partnership, Salesforce will make it easier for merchants using Salesforce Commerce Cloud to engage with TikTok users and make their products discoverable on...
Today, Salesforce introduced new features for their Service Cloud and Marketing Cloud. Marketers will be able to use more conversational intelligence and identity resolution capabilities to...
On today’s earnings call, Salesforce Chairman and co-CEO Marc Benioff shared news on how one of technology’s biggest enterprises is adapting to the most recent developments...
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