I can’t imagine an army general ever won a battle by simply “winging it.” Military leaders study their adversary, tracking their patterns and plotting their course....
Landing pages help drive traffic, increase conversions, and improve SEO. However, not all landing pages are effective. If your landing pages aren’t producing results, the issue...
You probably already know that content marketing can do amazing things for your business. But do you know what types of content you should be focusing...
Blogging is a pain. Not because content is hard to write (worse case you can just hire a writer or agency), but due to the fact...
Back in February 2018, Google announced AMP stories. This visually rich, mobile-focused content format felt similar to the “stories” functionality popular on many social media sites....
Blogging has changed over the years. When I first started blogging, it wasn’t that competitive. You write an article… on pretty much anything… and you get...
When it comes to driving traffic and boosting conversions, content is key to your digital marketing strategy. Content marketing gives you the opportunity for optimal keyword...
We all know when it comes to SEO, content is key. Copywriting enables you to tell your story, gives you a chance to strategize with useful...
Online consumer intelligence and social media listening platform Brandwatch has been acquired by Cision, best known for its media monitoring and media contact database services, for...
If you are (like so many content marketers) trying to allocate scarce resources and choose your channels wisely, you may have had this question come up:...