How to Use Guest Blogging for Natural Link Building

What’s better than a box of chocolates for a content creator? You guessed it — the byline. Nothing gives me a fuzzier, beyond roses-and-chocolatey feeling than this: by Julia McCoy….

Read more »

My 6-Step Content Marketing Formula That Drives 3,549 Visitors

Writing a blog post is easy. If you don’t write often, you may feel otherwise, but just follow this and you’ll be good to go when it comes to writing….

Read more »

5 Creative Ways to Boost Your Content Marketing ROI

Content marketing works. But – what if it’s not working for you? What if you’re not seeing the ROI you expected? This is a frustrating scenario, especially if you read…

Read more »

California Law Threatens Freelance Journalists

A new California law targeting the “gig economy” goes into effect in January 2020. Many freelance journalists are worried that it may end their careers.  The law was intended to…

Read more »

5 Big Content Trends for 2020

In 2020, content marketing and SEO are going to be hitting some awesome high notes. We’re careening toward a bright future of more useful, helpful, technically amazing content that aligns…

Read more »

How to Build Your Brand’s Authority with Strategic Content & SEO

“Authority” is a buzzword in SEO and content marketing. Everybody wants it, but not everyone knows how to get it and keep it. In particular, Google prizes authority and is…

Read more »

5 Ways You Can Really Steal Organic Clicks from Industry Giants

The giants of fairy-tales have three things going for them: strength, resources, and infamy. In a similar way, our industry giants often dominate the searches due to the strength of…

Read more »

5 Ways to Generate Fresh, Intriguing Audience-Targeted Content Ideas

Are you out of content ideas? If your brain feels wrung-out and your eyes hurt from scanning article after article about finding new topics and brainstorming, it’s time to come…

Read more »

5 Trends to Know in SEO & Content Marketing

What’s trending in content marketing and SEO these days? Let’s say this: Content is more important than ever. More specifically, quality, media type, authenticity, and audience targeting all come into…

Read more »

Writing Successful Slogans & Jingles: 11 Perfect Examples

Some brand jingles and slogans are easily remembered. Others are easily forgotten. That’s because different people remember different things. A person can typically remember the jingle, its message, and (most…

Read more »