7 Ways to Easily Set Up an SEO Content Strategy
I can’t imagine an army general ever won a battle by simply “winging it.” Military leaders study their adversary, tracking their patterns and plotting their course. They look for weaknesses…
10 Great Testimonial Examples From Landing Pages
Landing pages help drive traffic, increase conversions, and improve SEO. However, not all landing pages are effective. If your landing pages aren’t producing results, the issue might not be your…
10 Kinds of Content You Should Already Be Creating
You probably already know that content marketing can do amazing things for your business. But do you know what types of content you should be focusing on? Whether you’re just…
Blog Posts That Get 1000 Visits or More Target 76 Keywords
Blogging is a pain. Not because content is hard to write (worse case you can just hire a writer or agency), but due to the fact that no one can…
What Are Google Web Stories? A Guide for Marketers
Back in February 2018, Google announced AMP stories. This visually rich, mobile-focused content format felt similar to the “stories” functionality popular on many social media sites. The underpinning technology is…
The New Way to Blog
Blogging has changed over the years. When I first started blogging, it wasn’t that competitive. You write an article… on pretty much anything… and you get some social shares. And…
11 Stellar Content Marketing Examples to Inspire Your Digital Marketing Strategy
When it comes to driving traffic and boosting conversions, content is key to your digital marketing strategy. Content marketing gives you the opportunity for optimal keyword placement and provides tons…
Perfecting Your Brand’s Tone of Voice for SEO Copywriting
We all know when it comes to SEO, content is key. Copywriting enables you to tell your story, gives you a chance to strategize with useful keywords, and helps you…
Brandwatch is acquired by Cision for $450M, creating a PR, marketing and social listening giant
Online consumer intelligence and social media listening platform Brandwatch has been acquired by Cision, best known for its media monitoring and media contact database services, for $450 million, in a…
Should You Publish Content on a Company Blog or Medium.com?
If you are (like so many content marketers) trying to allocate scarce resources and choose your channels wisely, you may have had this question come up: Should we publish on…