Google Marketing Live kicked off today with a keynote address, which included the announcement of 16 changes and additions to Google Ads. The keynote primarily focused...
Google has announced a range of new ad tools at its Google Marketing Live event, including new opportunities to advertise within YouTube Shorts, new layouts for...
“Agile marketing transformations are not going well,” admitted Stacey Ackerman, MarTech contributor and agile coach. “We needed something built by marketers, for marketers, in a language...
If you’re looking for a video marketing guide, you’re not alone. 79% of marketers who aren’t using video plan to build a video strategy in 2022....
If you’re at a mid-level agency moving into the enterprise-client space – whether gradually or at warp speed – you have probably realized that you’ll need...
“The world has changed,” said Vanessa Lovatt, chief evangelist at Glisser, in her presentation at The MarTech Conference. “Eighty-three percent of employers are saying that the shift...
As marketers find more innovative ways to attract audiences, video has become a meaningful part of the strategic conversation. Video marketing is no longer an “up-and-coming”...
It is no doubt that most of us are aware of what blockchain is and how it has shaped the future of digital marketing automation. If...
“It’s hard to hire; it’s hard to train; it’s hard to keep people from burning out. To make matters worse, these challenges have intensified so swiftly...
Here’s our most comprehensive list of digital marketing statistics and trends this 2022. I’ve made sure that every number provided in this post is current and...