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Inbound links, ordinarily considered a positive thing for SEO, may cause problems if too many come from the same domain. But are sitewide links to other...
So I wrote this pretty deep dive into how Google uses AI in Google Search at Search Engine Land, and Google posted a shorter version on...
Google flat out tells us that links help them evaluate a site’s reputation, and that search rankings are “partly based on analysis of those sites that...
A manual action can have a profound impact on a website’s appearance in Google. It’s capable of demoting a website’s content in search results and removing...
This post was sponsored by Similarweb. The opinions expressed in this article are the sponsor’s own. In the jungle of SEO, there’s a lot of competition...
Keyword research, the bread and butter of my trade. Everything, from SEO to content marketing to customer engagement, is hinging on finding and cornering the best...
Inbound links are a ranking signal that can vary greatly in terms of how they’re weighted by Google. One of the key attributes that experts say...
Latent semantic indexing (LSI) is an indexing and information retrieval method used to identify patterns in the relationships between terms and concepts. With LSI, a mathematical...
Again I am seeing signals, both a lot of chatter from the SEO community and tools lighting up around a possible but yet unconfirmed Google search...
Google has been busy over the last couple of weeks after being taking a bit of a break with the new years. It seems we are...
