To create a successful video marketing strategy, you need to create many videos. This is easy to figure out. The tough part to figure out is...
You may have heard the old saying “patience is a virtue,” meaning waiting for something without getting discouraged is a great quality to have. However, for...
Zendesk, the customer service and CRM suite, is taking more public criticism from JANA Partners LLC, a significant shareholder in the platform. Following a savage and...
Businesses have been using digital marketing to grow their brands online for over two decades now, and it doesn’t look like that will change anytime soon....
Do you take a good, hard look at your team’s marketing strategy every year?
Today, mobile advertising platform Ogury announced the acquisition of Motionly, an SaaS solution that designs and deploys interactive rich media animations in-app and in-web. This new...
Many content marketers are asked to do more without getting more resources. With audience attention harder to capture than ever, how can a creative content team...
According to HubSpot research, 93% of customers are likely to make repeat purchases with companies that offer excellent customer service. With that in mind, it’s no...
Emerging technologies have accelerated the adoption of AI and robotic process automation (RPA) in the fintech sector. These technologies offer unparalleled opportunities across multiple banking, finance,...
Does this scenario sound familiar to you? As a marketer, you know the importance of website conversion rate optimization (CRO), so you run A/B tests or...