We hear it all the time as a tenant of paid media marketing: Always be testing. But it’s only helpful to “always be testing” when your...
Elon Musk’s X has lost over 71% of its value since the mercurial billionaire acquired it in October 2022, says asset manager Fidelity. Fidelity says the...
Professional networking platform LinkedIn is seeing a surge in demand for digital advertising space from brands — especially those looking to part ways with Elon Musk’s...
Elon Musk’s comments at the New York Times’ Dealbook conference drew a shocked silence – Copyright GETTY IMAGES NORTH AMERICA/AFP Slaven Vlasic Elon Musk apologized Wednesday...
‘X’ logo is seen on the top of the headquarters of the messaging platform X, formerly known as Twitter, in downtown San Francisco, California, U.S., July...
The Google Ads interface and advertising console is currently down. It has been down for the past 40 minutes or so, going down a bit after...
In a previous post, I covered some of the regular mistakes I see with keyword selection and usage in search campaigns. I teased that after the...
Twitter’s no good, very bad year continues, with the company this week being forced to inform some advertisers that their ads had been displayed in the...
As we move closer to the holidays, Meta has launched a new ad education platform, to help ensure that brands are able to make the most...
As we move closer to the holidays, Meta has launched a new ad education platform, to help ensure that brands are able to make the most...
