As it awaits its US fate, TikTok doubles down on its revenue funnel with marketing partners
There’s a big question mark hanging over the future of TikTok right now, in the form of what exactly will happen to its U.S. business come September 20, when President…
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Facebook isn’t happy about Apple’s upcoming ad tracking restrictions
Apple’s upcoming operating system iOS 14 (currently in public beta) could have a big impact on publishers who work with Facebook’s ad network — at least, according to Facebook. The…
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After ad revenue drop, Twitter tells investors it’s eyeing subscription options
After reporting Q2 earnings that showed a marked dip in ad revenue, Twitter has said its exploring alternatives — dangling the possibility of a subscription option. Earlier today the social…
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Facebook and Instagram roll out Shops, turning business profiles into storefronts
Starting today, you’ll be able to browse and buy products directly from a business’ Facebook Page or Instagram profile. Both Facebook and Instagram already supported a degree of e-commerce —…
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Levi’s partnered with TikTok on social commerce and doubled its product views
Levi’s is leveraging its advertising partnership with TikTok to connect online shoppers with the denim brand amid the COVID-19 pandemic, which has forced retailers to close their doors — including most…
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Adriel brings automation to small business advertising
Adriel is a South Korean startup bringing automated ad tools to small businesses — and in recent months, it’s been expanding into the United States and the United Kingdom. This…
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Lacking eyeballs, Facebook’s ad review system fails to spot coronavirus harm
Facebook’s ad review system is failing to prevent coronavirus misinformation from being targeted at its users, according to an investigation by Consumer Reports. The not-for-profit consumer advocacy organization set out…
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What does a pandemic say about the tech we’ve built?
There’s a joke* being reshared on chat apps that takes the form of a multiple choice question — asking who’s the leading force in workplace digital transformation? The red-lined punchline…
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TV advertising didn’t die, it just moved online
The tradition of sitting through a barrage of ads in exchange for being entertained began with radio, flourished with the arrival of television and followed the mass migration online. As…
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Facebook bans face mask ads to fight coronavirus price gouging
On Friday, Facebook announced that it would further attempt to limit coronavirus-related chaos on its platform by banning commerce listings and advertisements for medical face masks. “We’re monitoring COVID19 closely…
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