Facebook knew for years ad reach estimates were based on ‘wrong data’ but blocked fixes over revenue impact, per court filing
Some more internal emails Facebook really doesn’t want you to see: Turns out in 2017 COO Sheryl Sandberg had already known for years there were problems with a free ad…
Facebook will give academic researchers access to 2020 election ad targeting data
Starting next month, Facebook will open up academic access to a dataset of 1.3 million political and social issue ads, including those that ran between August 3 and November 3,…
Bustle CEO Bryan Goldberg explains his plans for taking the company public
Bustle Digital Group — owner of Bustle, Inverse, Input, Mic and other titles — could eventually join the ranks of startups going public via a special purpose acquisition company (SPAC)….
We need universal digital ad transparency now
15 researchers propose a new standard for advertising disclosures Laura Edelson Contributor Erika Franklin Fowler Contributor Erika Franklin Fowler is Professor of Government at Wesleyan University where she directs the…
As it awaits its US fate, TikTok doubles down on its revenue funnel with marketing partners
There’s a big question mark hanging over the future of TikTok right now, in the form of what exactly will happen to its U.S. business come September 20, when President…
Facebook isn’t happy about Apple’s upcoming ad tracking restrictions
Apple’s upcoming operating system iOS 14 (currently in public beta) could have a big impact on publishers who work with Facebook’s ad network — at least, according to Facebook. The…
After ad revenue drop, Twitter tells investors it’s eyeing subscription options
After reporting Q2 earnings that showed a marked dip in ad revenue, Twitter has said its exploring alternatives — dangling the possibility of a subscription option. Earlier today the social…
Facebook and Instagram roll out Shops, turning business profiles into storefronts
Starting today, you’ll be able to browse and buy products directly from a business’ Facebook Page or Instagram profile. Both Facebook and Instagram already supported a degree of e-commerce —…
Levi’s partnered with TikTok on social commerce and doubled its product views
Levi’s is leveraging its advertising partnership with TikTok to connect online shoppers with the denim brand amid the COVID-19 pandemic, which has forced retailers to close their doors — including most…
Adriel brings automation to small business advertising
Adriel is a South Korean startup bringing automated ad tools to small businesses — and in recent months, it’s been expanding into the United States and the United Kingdom. This…