Piggyback on popular Tweets to get brand awareness

Julian Shapiro Contributor Julian Shapiro is the founder of BellCurve.com, a growth marketing team that trains startups in advanced growth, helps hire senior growth marketers and finds vetted growth agencies….

Read more »

Decrypted: How a teenager hacked Twitter, Garmin’s ransomware aftermath

A 17-year-old Florida teenager is accused of perpetrating one of the year’s biggest and most high-profile hacks: Twitter. A federal 30-count indictment filed in Tampa said Graham Ivan Clark used…

Read more »

Creating a robust churn-reversal system

Julian Shapiro Contributor Julian Shapiro is the founder of BellCurve.com, a growth marketing team that trains startups in advanced growth, helps hire senior growth marketers and finds vetted growth agencies….

Read more »

How Thor Fridriksson’s ‘Trivia Royale’ earned 2.5M downloads in 3 weeks

In its first few weeks of release, the latest game from QuizUp founder Thor Fridriksson took the top spot in the Games Section of Apple’s App Store and was the…

Read more »

Cracking the code on podcast advertising for customer acquisition

Krystina Rubino & Lindsay Piper Shaw Contributor Krystina Rubino is a marketing executive who leads the offline growth marketing practice at Right Side Up. Lindsay Piper Shaw is an advertising…

Read more »