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What does it take to be a successful marketer? Turns out we don’t have to guess because someone’s already done the research. Fractl used IBM’s Watson...
Audit Your Google Ads: How to Spend Less and Earn More If you are operating and managing your own Google Ads it can be difficult to...
Online consumer intelligence and social media listening platform Brandwatch has been acquired by Cision, best known for its media monitoring and media contact database services, for...
Last year saw an explosion of martech tools, increased integrations, and AI automations. It’s clear digital connectivity has skyrocketed, with massive amounts of data from multiple...
While some brands have had to put little to no effort into SEO marketing throughout the Coronavirus, others have had to readjust some, if not all,...
The COVID-19 pandemic has significantly influenced the global ad spend trends. Where’s the nearest click and collect? What time does our local store close in light...
Facebook this morning launched a new app designed to make it easier for businesses to manage in a single place their pages and profiles across Facebook,...
Even if you don’t have your own products or services to sell, affiliate marketing gives you a chance to earn strong commissions through a series of one-time...
There’s a big question mark hanging over the future of TikTok right now, in the form of what exactly will happen to its U.S. business come...
The U.K. government is considering changes to the law that would require online political campaign material to carry labels disclosing who is promoting and funding the...