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The percentage of marketers using CDPs dropped from 31% in 2022 down to 25% in 2023, according to a report from the CDP Institute. It’s the...
High schoolers are testing out their social media marketing skills with a new side gig: TikTok Shop. Teens on the app are bringing in millions of...
With AI taking the content marketing world by storm, many are wondering about the big questions: can you use AI to create high-ranking, effective content? And...
There’s “winging it,” and then there’s “cluelessly flailing about until you’re fired.” The former sounds cool, feels cool, and works a lot of the time. But,...
In part one, we learned about Chris Long and also spoke about his co-worker, the profession of SEO, Bill Slawski. In part two we dig into...
Is SEO dead? ↪ No, it’s not. (I’ll explain below) Will SEO exist in 10 years? ↪ Yes, it will. (In some form or fashion) What’s...
We have a special treat today on the Niche Pursuits podcast. CopyBlogger owner and Sober Nation founder Tim Stoddart joins us to share some awesome tips...
Like it or not, the Google Analytics 4 migration deadline has come and gone. For someone who’s used Google Universal Analytics for the past 10 years,...
Historically, the power of podcast advertising has been a secret that performance marketers–myself included–wouldn’t mind keeping. I want to do my part in preserving what makes...
In this article, we look at the 20 most profitable small businesses to start in 2023. You can skip our detailed analysis on what small businesses...