It’s now 152 days till Christmas, and after two years of COVID disruptions, people are increasingly keen to celebrate a more normal holiday season – which...
Google Analytics is updating reports for GA4 properties with a segment of data counting traffic from Performance Max and Smart Shopping campaigns. Data from both campaign...
Shopping habits have drastically changed over the past few years.
Google Ads announced that Google will start the process of automatically “upgrading” accounts to Performance Max for Smart Shopping campaigns. Automatic upgrades will gradually progress and...
You might record high traffic and leads in your online store, but the numbers might not correspond to the sales. Sometimes you will notice that most...
TikTok really wants to make live-stream commerce a thing, which would then enable it to follow in the footsteps of its Chinese sister app, Douyin, and...
Shopping on social media has become increasingly popular over the past few years.
I don’t want to say this – it feels strange to even be mentioning it. But Christmas is now only 165 days away, which means that...
Microsoft announced a bunch of new features and other news for the Microsoft Advertising platform. These include automatic updates for Shopping Campaigns, auto-generated Remarketing Lists, more...
Pinterest’s looking to advance its in-stream shopping tools, with the addition of several new commerce features, including Product Tagging for Pins, a Shop Tab on Business...