You’ve worked hard to perfect your ad campaign, create action-inducing landing pages, and win sales. Your ads have just gone live, but there’s one big problem:...
Whether you run a YouTube channel, blog, or social media empire, it pays to know how many subscribers you have on each platform. Not only do...
With 1.82 billion daily active users, Facebook is one of the most powerful social media outlets in the world. Seventeen percent of Facebook users say following...
Every day, the digital marketing landscape is changing. And this year is no different. Many marketers out there compile social media tips that aren’t actionable and...
If something is written about your brand online, you want to know about it, right? That’s even more true if it’s an authoritative source speaking about...
Semantic search isn’t only for organic traffic; it’s for paid search as well. Understanding the difference between broad and exact match search is important, but semantics...
Search Engine Optimization (SEO) is an integral part of digital marketing and it’s inevitable for business owners to have a solid SEO foundation. As their website...
SEO is a complex game full of surprises. Even with best intentions, it’s possible to invest in your SEO only to have your site penalized by...
How often do you see ads asking a question? Whether you notice or not, plenty of PPC ads utilize questions to get more engagement. The questions...
Gaining paid search footholds can be challenging, and once you’ve built a successful Google Ads campaign and watched it perform, it can be disheartening to reach...