What will 2020 look like in the social media space? Over the course of the decade, social platforms including Instagram and Pinterest launched and were swiftly...
We all know Facebook campaigns with Conversion objectives. The idea is to define a standard or custom event tracked by Pixel as a conversion action so...
Europe’s lead data regulator has issued its first ever sanction of an EU institution — taking enforcement action against the European parliament over its use of...
Social networks will account for a greater share of programmatic digital display ad dollars in 2019 than originally expected. According to a new report from eMarketer,...
Twttr, the prototype app Twitter launched earlier this year, has been testing new ways to display conversations, including through the use of threaded replies and other...
Twitter has changed its tune regarding inactive accounts after receiving a lot of user feedback: It will now be developing a way to “memorialize” user accounts...
Nothing works better than influencer marketing to create brand awareness. Out of 81% of marketers who use influencer content, 51% said it outperforms brand-created content. Influencer marketing...
A joint investigation by watchdogs in Canada and British Columbia has found that Cambridge Analytica-linked data firm, Aggregate IQ, broke privacy laws in Facebook ad-targeting work it...
Shopping on social media is set to surge this holiday season as consumers are given additional ways to buy things on their smartphones, experts say. Meanwhile,...
Why are we all trapped in enterprise chat apps if we talk 6X faster than we type, and our brain processes visual info 60,000X faster than...