Average cost per click (CPC) is top of everyone’s mind – the lower the CPC, the more clicks you can fit into your budget. There have...
The world of pay-per-click advertising depends on traffic to keep it running. But almost as long as there have been PPC ads, there have been bots...
CPC (cost per click) is a common term used in paid advertising. It is also sometimes referred to as “pay-per-click.” This comprehensive guide will dive into...
You’ve noticed a drop in search volume. Is there a reason to be alarmed? Yes. You could be missing out on potential business opportunities. Every click...
Nothing is more boring and unmotivating to a user than seeing a big “Click Here” or “Learn More” link. As a user, they’re already researching a...
Here is a weird one from Microsoft Bing, it seems to be tested “click to see full answer” in its search results answer section before showing...
Nothing is more boring and unmotivating to a user than seeing a big “Click Here” or “Learn More” link. As a user, they’re already researching a...
Google Ads posted about a bug that impacted some non-US campaigns cost per click (CPC) prices. Specifically that the CPCs were inflated. Some advertisers are reporting...
Are you looking for ways to improve your PPC strategy? Want a handy list of tools to create better pay per click ad campaigns? The team...
E-commerce platform Edgemesh has announced a new feature aimed at identifying and protecting brands against ad and click fraud at the infrastructure-level. What it does. Ad...
