If you’re looking to grow your e-commerce business, you’ve probably heard about Facebook advertising. It’s not the only platform that can help you find new customers,...
Amazon has rolled out many important updates in the last 12 months and one of those is Sponsored Display Ads. Now that Amazon has opened this...
As an account manager, I frequently analyze platforms and Google analytics. A bulk of my time is measuring performance, identifying wasteful spend, and looking for ways...
Google quietly rolled out several updates to Google Merchant Center in August 2019, which you may have missed if you weren’t paying close enough attention. While...
You may be thinking…..isn’t it a given that eCommerce businesses should be advertising on Amazon? While sometimes it DOESN’T make sense, most of the time, it...
