With over six years of experience as a performance specialist at Google Canada, I’ve witnessed firsthand how setting up retargeting campaigns can revolutionize businesses, especially in...
Remarketing lists are a powerful tool for all Google Ads campaign types – but specifically for Google Search ads. With the looming, inevitable privacy updates coming...
Remarketing is an essential part of any Google Ads strategy. It’s no longer a question of if you should run remarketing campaigns; it’s how you should...
Remarketing is an essential part of any Google Ads strategy. It’s no longer a question of if you should run remarketing campaigns; it’s how you should...
Remarketing has become ubiquitous across the web, as users frequently gripe about endless ads chasing them around the web after viewing a product once. Yet, when...
Remarketing has become ubiquitous across the web, as users frequently gripe about endless ads chasing them around the web after viewing a product once. Yet, when...
Microsoft announced a bunch of new features and other news for the Microsoft Advertising platform. These include automatic updates for Shopping Campaigns, auto-generated Remarketing Lists, more...
Alongside any PPC effort, it is worth setting up a companion remarketing campaign. Too often, campaigns target all users with the same ads and the same...
Alongside any PPC effort, it is worth setting up a companion remarketing campaign. Too often, campaigns target all users with the same ads and the same...
Remarketing tools effectively direct advertisements to people who have already shown an interest in your business. Your team might consider remarketing as a way to reengage...