“Social is your superpower,” read this tagline on Hootsuite’s homepage and couldn’t agree anymore. Hootsuite – a tool that has been popular since the early days...
Photo by Roberto Cortese on Unsplash Shopify is the most popular E-commerce platform in the world, providing you with all the features you need to build,...
Marketing can show the relationship between a definite input and output, provided marketers are willing to measure their work. That is the case being made by...
MarTech’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s digital marketing leader. If you would like to read this before...
In part one of my interview with David Melamed, we spoke about his background and the beauty of the search marketing industry. David Melamed and I...
Brand strategy is built on a platform of differentiation, where a company can use its value prop to create competitive advantages and satisfy customer needs. The...
It’s no secret why athletes struggle in the transition to life after sports, but one of the most important elements is getting clarity and understanding on...
This could give you some helpful notes and inspiration for your social media strategy. Last year, Facebook launched a new brand tips series called ‘Social Skills’...
If you’ve been involved with the Internet for more than, say, 15 minutes, you likely have. So how did you respond? Did you continue utilizing that...
“Can’t you just call Google and tell them we want to be on the first page?” “I’ve just read an article that says we should do...