Google’s Advice on How to Determine if Your Business Needs a Website

The first episode of Google’s new ‘Search for Beginners’ video series aims to help businesses determine whether or not they need a website. Interestingly, Google doesn’t recommend building a website…

Millions downloaded dozens of Android apps from Google Play that were infected with adware

Security researchers have found dozens of Android apps in the Google Play store serving ads to unsuspecting victims as part of a money-making scheme. ESET researchers found 42 apps containing…

Google Launches New, Animated Video Series About SEO for Beginners

Google is growing its YouTube presence with another video series – this time it’s geared toward beginners, rather than experienced SEOs. Unlike Google’s other video series, hosted by Googlers such…

Google Ads Rolls Out 2 New Tools for Responsive Search Ads

Google is introducing two new tools for responsive search ads, which are now available to all advertisers in all languages. In addition, responsive search ads can now be set up…

Google Checks Status Codes Before Anything Else When Crawling Content

Google’s John Mueller recently explained that HTTP status codes are the first thing Google checks when crawling content. This topic came up during the Google Webmaster Central Hangout on October…

Google on How to Rank Category Pages

Google’s John Mueller answered a question about how to rank a category page over a product page. Along the way he discussed how links are viewed by Google and the…

A visual guide for every Google Ads extension

Sitelinks, the first Google ad extension, was introduced in 2009. They enabled advertisers to expand the total size of their text ads while also providing additional links to the advertiser’s…

Google Ads announce more changes to match types – Challenges and opportunities

Google Ads has recently announced that it now allows ads to be served for queries that it understands to share the same meaning on broad modified and phrase match keywords. For bigger…